HomeIndustry NewsAMERICAN MENSA SEES NEARLY HALF A MILLION VIRTUAL VISITORS ON DAY ONE...

AMERICAN MENSA SEES NEARLY HALF A MILLION VIRTUAL VISITORS ON DAY ONE OF LICENSING EXPO

American Mensa has returned to Licensing Expo in 2025. Continuing a strategic partnership that began at Licensing Expo, Mensa has joined forces with partner Educational Insights, maker of the popular 3D brain teaser puzzle game, Kanoodle.

At Mensa Booth #C146, well-known content creator Danny Padilla (2M Followers |TikTok, 1.7M Followers |YouTube) has driven almost 500,000* viewers to his Kanoodle demonstrations being live broadcast from the Mensa booth (*as of noon PST on Wednesday, 5/21).

John McGill, Director of Strategic Partnerships for American Mensa, said:

“Licensing Expo is a brilliant opportunity to connect with like-minded brands that champion curiosity, learning, and innovation. Collaborations, like those with Educational Insights prove that smart brands and smart partners get noticed.”

Mensa’s presence at the Licensing Expo highlights its commitment to expanding its reach and offering innovative licensing opportunities. With a brand recognized globally for its emphasis on intelligence and critical thinking, American Mensa seeks partners who share its vision of fostering intellectual engagement through creative products and services.

Visit Mensa Booth #C146 to learn more.

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