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VIACOMCBS INTERNATIONAL STUDIOS ANNOUNCES A COMPREHENSIVE PIPELINE OF NEW PRODUCTIONS
New VIS productions will span multiple genres, including documentaries, streaming movies and premium series. Studios also unveils new Brand Identity On the occasion of the Virtual NATPE Miami 2021, ViacomCBS International Studios (VIS) - the division of ViacomCBS...
STOBBS LAUNCH IAIDO PLATFORM
Sophisticated new platform aimed at brand owners and intangible asset management was launches Award-winning, global IP and brand law consultancy, Stobbs, are excited to announce the launch of iaidō - innovative technology built to improve the scope and value of brands...
HASBRO EXPANDS PARTNERSHIP WITH WILDBRAIN CPLG ON EONE BRANDS
Popular Hasbro-owned eOne brands Peppa Pig, PJ Masks and Ricky Zoom added to agency’s rights for Nordics and Central and Eastern Europe. Following the acquisition of eOne in 2019, Hasbro continues to consolidate its brand-licensing representation across EMEA. As a...
Licensees focus
ANNA STOKES JEWELRY COLLECTION
What’s Your Passion Jewelry has created a line of two necklaces in collaboration with Anne Stokes In collaboration with Anne Stokes, What’s Your Passion Jewelry has created these two eye catching pieces that embody the unique and magical designs seen in her work. The...
DISNEY XD PICKS UP SEASON FIVE OF BEYBLADE BURST
New BEYBLADE BURST Speedstorm Toy Line from Hasbro Revealed! ADK Emotions NY, a New York-based subsidiary of ADK Emotions, has announced that BEYBLADE BURST SURGE Season 5 will premiere Saturday, February 20 on Disney XD. The new season consists of 26 episodes,...
PLANS FOR CARNIVAL? LOTS OF COLOR AND FUN WITH THE NEW BARBIE BY CIAO COSTUMES!
Also this Carnival, little girls can have fun and be inspired by the iconic fashion doll thanks to the costumes and accessories for dressing up by CIAO Carnival is one of the moments of the year most appreciated by children who can dress up for one day as their...
Entertainment
STUDIO 100 GROUP’S MIA AND ME IS GETTING A GREAT SUCCESS IN BRAZIL
Studio 100 Group’s Mia and Me achieves over the top ratings on TV Cultura, Brazil. Studio 100 Group and TV Cultura are more than happy with the trend in the ratings of “Mia and me” since its start on TV Cultura (Brazil) last October. Having only been on air for two...
EXCLUSIVE INTERVIEW WITH MASHA AND THE BEAR
Masha and the Bear on Rai2: an exclusive behind-the-scenes interview with the series Masha and the Bear whose success is unstoppable “Tg2 Storie” and “Rai News 24” dedicated a report to Animaccord’s animated series, Masha and the Bear, revealing some of the most...
MONDO TV ANNOUNCES PLANS FOR THE SECOND SERIES OF METEO HEROES
Meteo Operations Italia will again co-produce as return of hit kids’ show is confirmed Mondo TV, one of the largest European producers and distributors of animated content, has announced plans for the second series of its enormously popular environmentally themed...
Fashion & Lifestyle
POETIC BRANDS TEAM WITH MGA ENTERTAINMENT TO CREATE LICESNED APPAREL AND FACE MASKS
Based on the new Na! Na! Na! Surprise collectible dolls Following the enormous success of LOL Surprise and LOL Surprise OMG dolls from MGA Entertainment, Poetic Brands has snapped up a licensing deal with the toy giant for its latest collectible doll range, Na! Na!...
POETIC BRANDS READIES BLIPPI APPAREL COLLECTION
Licensee teams up with Moonbug Entertainment to create baby and children’s line for the preschool phenomenon As digital entertainment brands continue to grow apace in the licensing space, Poetic Brands has been signed by Moonbug Entertainment Ltd., one of the largest...
BLINKY BILL PARTNERS WITH CAPRICE AUSTRALIA AND COTTON AUSTRALIA FOR EXTENSIVE FIRST EVER BIG W RANGE
Blinky Bill, has partnered with Caprice Australia and Cotton Australia for an extensive BIG W summer range The world’s favourite koala, Blinky Bill, has partnered with Caprice Australia and Cotton Australia for an extensive BIG W summer range for infants, kids, mums...
Interviews
THE IMPORTANCE OF DIGITAL FOR VIACOMCBS
LM interviewed Simone Fenu, Senior Director Licensing Italy, Greece and Malta of ViacomCBS, to learn more about the company's future digital plans. How important is digital today for the consumer products development? Today it is essential to build a digital licensing...
VICTORIA LICENSING & MARKETING: MATTEL ‘S PROJECTS FOR THE FUTURE
This year has been a particularly challenging period for companies that base most of their business on toys, such as Mattel. Thinking about the future, LM interviewed Eleonora Schiavoni, Founder and Managing Director of Victoria Licensing & Marketing, exclusive...
A NEW CREATIVE FACTORY
Jessica Gasperoni is not only the soul of IGT, a well-known company specialized in promotions and pocket money toys, but also the creator of a new IP for girls, UNICORN DOLLS. LM interviewed her to find out how the idea was born. IGT is a company in constant...
Events
THE ATF ONLINE+ MADE A SIGNIFICANT MARK IN THE INDUSTRY
ATF’s continued focus on pratical issues reveals significant intelligence within the region Despite a difficult 2020, with necessary live events globally having been stifled by the pandemic, the Asia TV Forum & Market 2020 (ATF) made a significant mark in the...
THE FIXIES BECAME THE MASCOT OF THE RUSSIAN PAVILION AT EXPO 2021
Riki Group’s The Fixies became the mascot of the Russian Pavilion at Expo 2021 in Dubai The Fixies were chosen as a mascot of the Russian Pavilion at the World Exhibition “Expo-2021”. The mascot will be presented as a part of the big presentation of the Russian...
BATMAN MEETS STUDENTS FROM ALL OVER ITALY THANKS TO POLICULTURA
The competition for schools conceived by the HOC laboratory of the Politecnico di Milano is enriched with the support of Warner Bros. Entertainment Italia Great news for the 2021 edition of PoliCultura. This year the digital storytelling competition for schools,...
Media & digital
CLASSIC “MOBILE SUIT GUNDAM 0079” PREMIERES ON CRUNCHYROLL
Crunchyroll is adding “Mobile Suit Gundam” to its extensive anime library Crunchyroll, the world’s most popular anime brand, is adding “Mobile Suit Gundam,” the first series within the iconic Gundam franchise, to its extensive anime library of more than 1,000 titles...
ZAG GAMES ANNOUNCE FIRST GAME FOR THE ROBLOX PLATFORM BASED ON MIRACULOUS
Developed in partnership with Toya, the new game will launch in April 2021 to coincide with global premiere of “Miraculous World - Shanghai - Lady Dragon” on Disney Channel and Disney+. ZAG Games, the new games division launched in October 2020 by award-winning global...
YU-GI-OH! STREAMS ON IN THE UK, AUSTRALIA AND NEW ZEALAND
Major VOD agreements concluded with Sky Kids’ app and Site AnimeLab for Yu-Gi-Oh! Continuing to expand its digital reach, Konami Cross Media NY, Inc. has secured new streaming/digital agreements for its flagship anime property Yu-Gi-Oh! in the United Kingdom and in...
Retail
MIRACULOUS: IN EVERY WAY!
TF1 series Miraculous is recording great numbers with an average of 32.6% audience share TF1 series Miraculous is doing great, with an average of 32.6% audience share among children aged 4-10 in the TFOU children’s slot. As regards retail products, the official...
PLANETA JUNIOR LAUNCHES ONLINE PUCCA STORE
Pucca fans will now be able to find exclusive fashion, home design and accessories on her e-Commerce site Planeta Junior is launching the Pucca Store across Europe. Her daring, boldness, fun, maturity, zero prejudices and great message of love based on ‘being...
PREMOLI + DI BELLA: THE PET COLLECTION IN-STORE
Premoli + Di Bella: the pet collection on-store express fashion, art, tradition and innovation. The perfect union between pet and design Fashion, Art, Tradition and Innovation, these are the key words that best summarize the collection PREMOLI + DI BELLA Pet Design,...
Trend & Research
THE INSIGHTS PEOPLE LAUNCHES PARENTS INSIGHTS IN 13 COUNTRIES
The Insights People launches Parents Insights, which will survey 130,000 parents of children between the age of 1 and 16 in 13 countries The Insights People, global leader in kids, parents and family marketing intelligence, is delighted to announce the launch of...
YOUNGER AND MARKETING CAMPAIGNS, THE REVOLUTION IS ALREADY IN ACTION
Today's young people have a completely different mentality compared to those of a few years ago and this is also reflected in their purchases Creative, digital, revolutionary. Today's young people have a completely different mentality compared to those of a few years...
THE INSIGHTS PEOPLE EXPANSION LEADS TO OFFICE MOVE
With further three team members joining company grows to 48 full team members and moves to new 2,000 sq ft office on Portland Street The Insights People, the global leader in kids, tweens and teens market intelligence, is delighted to announce the appointment of four...
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