Wondery and Tinkercast have unveiled the 2025 toy lineup for the top kids & family podcast, Wow in the World, the first 360° franchise originating from a podcast.
The initial line of Wow in the World toys from Thames & Kosmos, Goliath, and Tonies debuted at Specialty Retailers and Amazon.com in 2024. Following a successful debut last holiday season, this year, Wow in the World is expanding to new retailers, including Walmart and Target.
Created by Tinkercast and hosted by renowned podcast pioneers Guy Raz and Mindy Thomas, Wow in the World has spawned New York Times-bestselling books and sold-out live tours, and become a beloved part of family routines. Wow in the World is currently celebrating its 10th season with notable special guest appearances and brand new WOW episodes, including its landmark 250th episode, set to air this December.
Releasing ahead of the holiday shopping season, new toys from award-winning toymaker Thames & Kosmos and internationally renowned, family-owned toy and game company Goliath, offer kids more ways to explore and engage with the world around them. Building off the initial product line, the new releases will continue reimagining timeless toys and play patterns for today’s kids by leveling up their play via unique features and companion audio recorded by Wow in the World hosts Guy Raz & Mindy Thomas.
New STEM products releasing from Thames & Kosmos include:
- Wow in the World: 100 Experiments That WOW! (Ages 6+): Explore the wonders of chemistry, physics, biology & earth science! Journey through the amazing world of science with 100 eye-popping, jaw-dropping experiments that make you say “WOW!” This comprehensive kit will excite and delight your curiosity about the natural world through a broad range of essential topics in chemistry, physics, biology, and earth science. Includes a write-in science journal, progress poster, and more than 60 durable, specially designed tools and materials!
- Wow in the World: The Amazing Human Body (Ages 4+): Explore the extraordinary inner workings of the human body with this innovative anatomical model! Assemble a simple squeeze-bulb pump to circulate red dye through clear tubes, modeling the heart and circulatory system. Expand and contract a balloon with a rubber diaphragm to mimic how air is pulled in and out of the lungs. Discover how the esophagus, stomach, and intestines are connected as you guide a “food” ball through a maze shaped like the digestive tract. Stretch and contract a rubber band to show how the bones and muscles move in the arm. Blow the fart whistle, squeeze the squishy brain, and see the skeleton glow in the dark!
An eight-page, full-color experiment guide takes you through your exploration with fun facts, scientific explanations, and hilarious illustrations. Scan the QR codes to listen to exclusive content from Wow in the World’s Guy Raz and Mindy Thomas. This kit also includes a special toy syringe to add to your collection of classic STEM tools.
- Wow in the World: Kids’ Microscope & Biology Kit (Ages 6+): Become familiar with the ins and outs of how your microscope works as you observe eight prepared specimens. Investigate different types of plant and animal cells. Get an up-close look at the structure of a pine tree stem. Learn what makes up your cotton shirts and socks, and zoom way in the cells in a layer of onion skin. Observe the unique and intricate patterns of a housefly, dragonfly, and bee’s wings, as well as of a bird’s feather.
This high-quality microscope features 80x, 360x, and 720x magnification and a durable plastic body, an aperture wheel to control light level, and bright LED illumination for crystal clear images. Use the included dropper, vial, tweezers, and other accessories to collect your own specimens, then add them to your STEM toolbox to aid in future explorations.
An eight-page illustrated guide provides color and context to your observations, while exclusive bonus audio from Wow in the World’s Guy Raz and Mindy Thomas delves deeper into the science of living things.
- Wow in the World: Kids’ Telescope & Astronomy Kit (Ages 6+): The telescope’s 25x and 50x magnification powers allow you to examine the Moon’s cratered landscape, planets like Mars, Jupiter, and Saturn, and the many stars and constellations that adorn the cosmos. The included star wheel displays the positions of the stars at any date and time, helping to orient you in the vast night sky. The full-height metal tripod extends up to 48 inches and provides a stable base for your scope, reducing shaking and improving the quality of your observations.
The eight-page, full-color guide is jam-packed with eye-popping illustrations and out-of-this-world facts about our solar system. Exclusive audio content from Wow in the World’s Guy Raz and Mindy Thomas transforms this classic scientific instrument into a completely unique, multi-sensory learning experience.
Each recommended for kids ages 3+, Goliath’s assortment of new collectible toys and figures includes:
- Wow in the World Soft Baby Ocean Animals Bucket: Introduce your little ones to the wonders of the ocean with our Bucket of Baby Ocean Animals! This adorable set includes soft, squeezable sea creatures perfectly sized for small hands, plus 3 WOW! Ocean Fact Cards to spark curiosity. Watch the magic happen—dip the animals in water to reveal color changes, and see the baby shark’s eyes and teeth glow in the dark! It’s a splash-worthy blend of fun and learning for young explorers.
- Wow in the World Ocean Creatures Bucket: Dive into deep-sea discovery with our Bucket of Ocean Creatures! This ocean-packed set includes over 25+ detailed pieces, featuring everything from majestic marine animals to underwater plants and rocks—bringing the wonders of the sea to life. Kids will love the glow-in-the-dark shark eyes and the included WOW! Ocean Fact Cards that make learning fun! With endless opportunities for imaginative play and storytelling, this bucket is a splash-hit for curious young explorers.
- Jumbo Soft Great White Shark: Make a splash with our Jumbo Soft Great White Shark—over 24 inches of glowing fun! This oversized sea predator is soft, squeezable, and perfect for imaginative underwater adventures. With glowing eyes, teeth, and belly, it’s a jaw-some addition to any young explorer’s toy collection. Includes a WOW! Ocean Fact Card and QR code to a free WOW podcast to inspire learning alongside play.
- Wow in the World Premium Dino Collection (Available in a collected set and individually): Step back in time with the Wow in the World Premium Dino Collection, featuring five iconic dinosaurs brought to life with stunning realism and premium craftsmanship. From the towering Brachiosaurus to the speedy Velociraptor, each figure is intricately detailed and made from high-quality materials for realistic play and display. Includes a WOW! Dino Fact Card to spark curiosity and make learning as fun as the adventure.
- Wow in the World Premium Ocean Collection (Each sold separately): From the wonders of the reef to the mysterious depths, each premium figure is realistically crafted for learning and imaginative play and comes with a WOW! Ocean Fact Card that dives into the science of fascinating sea creatures!. Assorted figures include: Saw-Tooth Shark, Hammerhead Shark, Great White Shark, Goblin Shark, and Angler Fish.
Wow in the World is also hitting the road this year with the return of the Make It Wow! live tour. Returning after the success of last year’s tour, Make It Wow! is a fast-paced, science-packed, laughter-inducing, interactive live game show hosted by Mindy Thomas and Carly Q. Ciarrocchi (Who, When, Wow: Mystery Edition) where real kids are the stars. The tour’s next step is Seattle, WA on June 21 and tickets are on sale now. Wow in the World fans can also look forward to the latest release from the franchise’s #1 New York Times-bestselling book series. Releasing this October from HarperCollins, the new book, Dinosaurs Are Wow: A Roaring Thunder of Prehistoric Wonder, will transport readers back to a prehistoric world filled with colossal creatures, dense jungle, and explosive volcanoes.
Nicole Blake, Chief Brand Officer at Wondery, said:
“We are thrilled with the momentum of the Wow in the World toy line as it expands this year to reach even more children through new retail partners and a second line of innovative toy offerings. We are continuing to seek new partners to create products that help spark kids’ curiosity and let them engage with Wow in the World beyond the podcast.”
Meredith Halpern-Ranzer, CEO, Tinkercast, added:
“2025 is a year full of WOW for Tinkercast—from surpassing huge milestones like 250 million downloads to airing our 250th episode of Wow in the World. Like everything we do, the extension of the Wow in the World toy line connects kids to their sense of awe and wonder and to the world around them. ”
Listen along every Monday as Guy & Mindy share stories about the latest news in science, technology, and innovation that tickle our funny bones and make us all say “WOW”!
The latest Wondery Kids Wow in the World toy offerings are available now on the Wondery Kids Amazon Storefront. Wondery is represented by Retail Monster as its licensing agent.
