Bologna Licensing Trade Fair/Kids is approaching at BolognaFiere from 31st March to 3rd April, where Helena Mansell Stopher, Products of Change (POC) founder and CEO, will be speaking at two sessions to bring the conversation of industry sustainability to the fore.
This year will mark the Bologna Book Fair’s 62nd edition, which will see the event co-host three shows in one: Bologna Children’s Book Fair, Bologna Book Plus, and Bologna Licensing Trade Fair/Kids.
Helena Mansell-Stopher will be representing POC at the event and bringing her expertise to two panel sessions for audiences to attend.
The first session is a panel led and moderated by Helena, titled ‘Sustainable Brands are Good for Business!’ and will be held on Monday 31st March at 12:00-12:40pm in the Licensing Conference Room.
Companies that embed sustainability into their operations consistently outperform competitors in revenue growth and brand equity. As the leading voice in sustainability within the brand and licensing industry, Products of Change is bringing this conversation to the forefront. In an exclusive discussion with Studio 100, Smiley, and Tulipop, this session will explore how sustainability is shaping the future of brands, driving innovation, and creating long-term business success. Join the session to unpack the strategies that are making sustainability a commercial advantage while delivering positive environmental impact.
Moderator: Helena Mansell-Stopher, founder and CEO, Products of Change
Panel: Joachim Knödler, head of licensing, Studio 100 International, Germany; Helga Árnadóttir, co-founder and CEO, Tulipop, Iceland; Valerio Costabile, vice president brand collaborations, Smiley Company, UK.
Helena will also join The Sustainability Summit, a new initiative this year, organised jointly by BCBF and BolognaBookPlus, spotlighting the issue of sustainability to the publishing industry with global industry figures. The title is: ‘Taking Stock and Reviewing the Roadmap to a Sustainable Future in the Book Industry,’ and will be held Monday 31st March,16:00 to 17:20 in the Illustrators Café (main stage).
Panel: Rachel Martin, global director sustainability, Elsevier; Leonardo Aldegheri, president, Grafiche AZ; Anne Bergman Tahon, director, Federation of European Publishers; Mary E. Glenn, chief, sales and marketing section UN Publications, Department of Global Communications United Nations; Helena Mansell-Stopher, founder and CEO, Products of Change; Iroo Joo, Korean Publishers Association; Gvantsa Jobava, International Publishers Association; Nicolas Roche, BIEF – Bureau international de l’Edition francaise.
For more information on Bologna Book Fair, click here.
