Cra-Z-Art has announced its return to New York Toy Fair 2026, marking its 103rd year, exhibiting at the industry’s most anticipated toy showcase. The event takes place February 14–17, 2026 at the Javits Center, where Cra-Z-Art will welcome retailers, media, influencers, and industry partners to Booth #1865.
A longtime leader in creativity and play, Cra-Z-Art will debut an exciting lineup of new and expanded products across fan-favorite categories, including Disney Crystal Surprise Series 3, Disney Crystal Surprise Toy Story, Travel Toy Story Magnadoodle, Robotic Stitch, I’m Slime, Milky Markers, Cra-Z-Slimy® , Crystal Gem Creations, and the all-new ButterLuvs™ (including 6-inch plush and Butter Cups). These launches expand Cra-Z-Art’s leadership across collectibles, compounds, DIY beauty, stationary, and character-based gifting.
What to Expect at the Cra-Z-Art BoothAttendees visiting Booth #1865 can explore Cra-Z-Art’s latest innovations across key categories, including:
- Crystal Surprise® & Collectibles – Debuting Disney Crystal Surprise Series 3 and Crystal Surprise Toy Story
- Puzzles and Games– come see the latest puzzle and game innovations
- Giga Pets and other Electronics– bringing a fresh take on virtual pets and other favorite electronics
- Cra-Z-Slimy® & Compounds – Fresh textures, colors, and new sensory formats
- I’m Slime – Vibrant new compounds and mix-in experiences
- Stationery & School Supplies – Including the new Milky Markers
- Travel Toy Story Magnadoodle – A portable creative play essential
- Shimmer ‘n Sparkle & DIY Beauty – Trend-driven makeup and spa kits
- ButterLuvs™ – All-new 6-inch characters and Butter Cups
- Robotic Stitch – Interactive character play with motion and sound
- Classic Favorites – Including the iconic Snoopy Snow Cone Maker
A Sweet Surprise Outside the Booth
In true Cra-Z-Art fashion, fun extends beyond the booth walls. Attendees are invited to stop by the giant Snoopy Snow Cone Maker photo-op, located just outside the Cra-Z Art booth, where complimentary snow cones will be served throughout the show, perfect for cooling down, snapping photos, and sharing on social.
Why Visit Cra-Z-Art at Toy Fair
- Hands-On Demos: Experience new products in action
- Exclusive Previews: Get a first look at upcoming launches
- Content-Friendly Moments: Photo ops, demos, and shareable fun
- Meet the Team: Connect with the people behind the play
- Book Your Booth Tour: To schedule a meeting or booth walkthrough during New York Toy Fair 2026, please email kassandra@chizsix.com .





