Playing outdoors and experiencing summer is even more fun and exciting with licensed products from...
Mattel
ORIGINAL MARINES PRESENTS THE NEW SPRING SUMMER 2022 CAPSULE COLLECTION DEDICATED TO BARBIE
A unique and sparkling capsule collection that looks towards summer with casual chic looks and an...
MATTEL TRIUMPHS AT THE TOYS AWARDS 2022
The fifth edition of the TOYS AWARDS, organised by the B2B magazine TGTuttoGiocattoli in...
MIRABILANDIA AND MATTEL TOGETHER AGAIN FOR “HOT WHEELS CITY – THE NEW CHALLENGE”
Europe's most acclaimed stunt show returns with a whole new story In the stunt arena of...
BUSY BEES TEACH BIODIVERSITY
From the Bug Hotel to the beehive, small gestures of hospitality to defend the ecosystem. Busy...
MATTEL SAVES THE ENVIRONMENT WITH MEGA BLOKS GREEN TOWN SETS
The extensive offer of sustainable products is in line with Mattel's goal of achieving 100%...
UOVISSIMO 2022: THE UNIQUE MAGIC OF MATTEL’S ICONIC BRANDS
Uovissimo 2022: lots of surprises from Barbie™, Hot Wheels™ and MEGA™ Paw...
MATTEL ANNOUNCE GLOBAL LICENSING AGREEMENT WITH UNIVERSAL FOR TROLLS FRANCHISE
Multi-category collection expected to arrive at retailers worldwide in fall 2023, just ahead of...
EASTER IS EVEN MORE SURPRISING WITH MATTEL BRAND EGGS
This year too, the Mattel brand eggs are a must! After Christmas and Epiphany, another period that...
MASTERS OF THE UNIVERSE WE HAVE THE POWER! – THE RETURN OF HE MAN
On the occasion of its 40th anniversary, Mattel focuses on Masters of the Universe again He-Man...
THE MATTEL BRAND PORTFOLIO RETURNS TO THE BOLOGNA LICENSING TRADE FAIR
After the forced pause caused by the pandemic, all Mattel brands are back "in presence" at the...
THE WORLD OF KARMA RETURNS FOR A SECOND SEASON
The World of Karma, the hit animated series from creator Chris "Ludacris" Bridges, returns for a...