Get ready, Gold Coast! The world of Sanrio’s beloved characters is about to arrive at Pacific Fair Shopping Centre with the opening of the Hello Kitty and Friends Café. Following the huge success of the Melbourne Central flagship, this highly anticipated concept will be the first of its kind in Queensland, inviting visitors of all ages to step inside a whimsical world where food, art, and all things kawaii come to life.
A world of kawaii delights
Fans can expect a multi-sensory experience across three uniquely themed spaces, each designed to surprise and delight. Whether you’re indulging in an irresistibly cute treat, snapping selfies against beautifully curated interiors, or shopping the exclusive Hello Kitty and Friends merchandise, every corner of the café promises a moment worth capturing.
The playful menu is inspired by Japanese flavours with a contemporary twist, featuring everything from strawberry sandos and poke bowls to themed bento boxes. For those on the go, the Hello Kitty Corner will serve takeaway coffee alongside freshly baked Japanese patisseries.
Step inside Cinnamoroll World
A highlight of the café is Cinnamoroll World, a fully immersive space where every detail, from ceiling art to custom tableware, has been meticulously designed to celebrate Sanrio’s iconic characters. Whether you’re a lifelong fan or discovering the magic for the first time, this space offers an unforgettable backdrop for family outings, catch-ups with friends, or a dose of pure nostalgia.
Gold Coast inspired design
At the cafe’s exclusive retail store find limited-edition apparel, collectibles and bespoke souvenirs you won’t find anywhere else. With monthly drops featuring caps, sweats, T-shirts, embroidered patches, greeting cards, keyrings and plush toys, there’s always something new to discover. Every item is inspired by Sanrio’s beloved characters and the vibrant Gold Coast lifestyle, designed by an award-winning team of Australian creatives led by art director Eddie Zammit and illustrator Travis Price. Don’t miss the Friends Garden, where custom illustrations pay tribute to Hello Kitty’s adorable companions while capturing the playful, sun-kissed spirit of the Gold Coast.
A must-visit destination
Silvia Figini, Chief Operating Officer Sanrio (EMEA, India and Oceania) and Mr Men (Worldwide), said:
“Following the incredible response in Melbourne, we’re thrilled to bring the Hello Kitty and Friends Café to Pacific Fair – a perfect setting to celebrate the joy of kawaii culture. At Sanrio, our mission is to bring people together and foster genuine social connection. Opening spaces like this café allows fans to fully immerse themselves in our characters’ core values of kindness and friendship in a truly engaging way.”
Now open
The Hello Kitty and Friends Café is now open, creating a new must-visit destination for locals and visitors alike. Whether you’re a lifelong Sanrio devotee, a foodie on the hunt for your next Instagram-worthy bite, or simply curious to experience something irresistibly fun, this café promises an experience that’s as memorable as it is magical.
