This holiday season, Baywalk Mall in Jakarta is bringing tropical fun, exciting experiences, and unforgettable family moments closer to home with “SEA YOU HOLIDAY,” a vibrant celebration created in collaboration with the globally loved emoji® brand.
From June 20th to July 19th, 2026, visitors are invited to escape into a colorful seaside-inspired destination where fun, creativity, laughter, excitement, and togetherness come to life. Filled with interactive activities, live entertainment, and picture-perfect experiences, SEA YOU HOLIDAY offers something for everyone to enjoy throughout the school holiday season.
Location-Based Entertainment & Character Activations
At the heart of the celebration are three of the emoji® brand’s most beloved characters — the playful 💩 Poo, the hearted eyes 😍 Face and the mischievous 👻 Ghost — who will delight families during energetic live shows and Meet & Greet sessions every Saturday and Sunday at 4:00 PM and 6:00 PM. Children and parents alike can sing, dance, play, and create unforgettable memories while celebrating self-expression and the many emotions that make every day special.
Beyond the entertainment, visitors can discover exciting shopping promotions with discounts of up to 70%, enjoy delicious dining experiences, and participate in special tenant activations available throughout the event period.
Whether visitors are feeling adventurous, playful, curious, excited, or simply looking for quality time with family and friends, SEA YOU HOLIDAY offers the perfect destination to experience every emotion of the holiday season in one vibrant waterfront setting.
Combining the expressive world of the emoji® brand with Baywalk Mall’s unique seaside atmosphere, SEA YOU HOLIDAY promises a month filled with fun, connection, and moments worth sharing.
Executive Insights on the Retail Partnership
Marco Hüsges, CEO and Founder of the emoji company, said:
“The emoji® brand is all about celebrating every emotion and helping people express themselves in fun and meaningful ways. With SEA YOU HOLIDAY, we are creating an immersive experience where families can come together, enjoy new adventures, and turn everyday moments into memories filled with excitement, laughter, surprise, and joy.”
Setiawan Susilo, Center Director of Baywalk Mall, said:
“Holidays are always associated with happiness and great moments spent with loved ones. The emoji® brand represents the positive emotions we experience while enjoying life. Through SEA YOU HOLIDAY, Baywalk Mall aims to create joyful experiences for children while becoming one of Jakarta’s preferred destinations for families to spend quality time together during the school holidays.”
