Los Angeles Rams’ star Puka Nacua teamed up with Shay Mitchell’s popular travel brand BÉIS to host a VIP event ahead of Super Bowl LX. The All-Pro wide receiver jumped into BÉIS-themed relay challenges, firing up the crowd and keeping the energy high all afternoon.

This private party kicked off the brand’s BÉIS Bowl pop-up and Super Bowl watch party at San Francisco Brewing Co. in Ghirardelli Square, which will be open to the public all weekend long.

The space was transformed into a football field-inspired environment, creating a fully immersive gameday atmosphere with oversized BÉIS luggage and bags seamlessly integrated into the décor.

A line of eager fans wrapped around the corner, excited to experience the BÉIS Bowl and see the brand come to life in person. Inside, guests can shop its newest collections, play games for prizes, and return tomorrow for sports-themed bingo and trivia as part of an interactive watch party with the brand.