Merchantwise and online retail destination Cool Shirtz have collaborated for Australia’s most unique wearable Minecraft capsule collection.
Available worldwide exclusively from https://shirtz.cool from Monday 24 November 2025, the extensive 70-piece collection features Very Cool Minecraft inspired men’s, women’s and unisex pieces.
Every apparel, accessory and jewellery piece is crafted from the bedrock of Cool Shirtz’s ethos: ‘we don’t just create when we work, we create when we play’. This thoughtfully curated collection comes full circle. Over a decade ago, Cool Shirtz was born on the same laptop used to play Minecraft and since then, their designs have often been shaped by that nostalgia. Many of their styles and desk accessories reflect this, helping them build a community of gamers who share their passion for play and creativity.
The capsule features designs that celebrate Minecraft boldly, while others lean into more subtle in-game details, making the collection just as wearable for new players as it is meaningful for those who know the game well. It’s a collection built for creativity and self-expression, evoking memories of building towers, forging tools, and shaping your own adventure.
With tees and hoodies to knits, jackets & outerwear, jumpers and a jersey, the Cool Shirtz x Minecraft collection covers every layer complete with hats, socks, and accessories including desk mats and keycaps.
Every seam, button and detail in the collection has been crafted to capture the thrill, curiosity and wonder of stepping into the unknown, allowing fans to carry a touch of that first-adventure nostalgia and the worlds they dreamed of exploring wherever they go.
Cool Shirtz Founder and Creative Director Scott Guthrie said,
“It’s nothing short of surreal to be partnering with such an iconic property that was not only a source of joy in our youth, but a welcome escape that persists into adulthood. As a brand that has always valued the creativity of humans, we feel there could be no fitter partnership for us than the game that inspires the world to build, create and explore. We’re very grateful for Minecraft’s trust, and we’re incredibly excited to share what we’ve crafted with the world.”
Merchantwise Gaming Director Patrick Lynam said, “Players can now ‘wear their builds’ with this exciting collaboration between Minecraft and Cool Shirtz. Anchored by their shared online cultures and overlapping fan communities, this extensive capsule collection is one that has been crafted for gamers, by gamers with a deep understanding of the Minecraft brand, having played it for many years. Blending digital creation with physical expression, each design in this Cool Shirtz range encourages fans to ‘take Minecraft with them along the way’ so they can keep the adventure alive, block by block, no matter where they’re headed”.
