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Highlights | Licensees Focus

THE UGLY DUCK X CHUPA CHUPS

25 Jun - 2024

Perfetti Van Melle Licensing has announced an extraordinary partnership with The Ugly Duck (TUD), merging the playful essence of Chupa Chups with the innovative flair of TUD.

This collaboration celebrates the fusion of nostalgia and contemporary design, bringing forth collectibles that evoke the joyous memories of childhood.

The Ugly Duck collectable character stands at the intersection of art and interior design, offering a unique blend of whimsy and creativity. Each encounter with these collectibles, limited to just 350 units each, transports us back to a time when simple pleasures brought immense delight. From unwrapping a Chupa Chups lollipop to unveiling a new TUD figurine, these moments infuse our lives with vibrant colors and an enduring spirit of playfulness.

In this extraordinary collaboration, the iconic Chupa Chups wrapper meets the imaginative world of TUD, resulting in limited edition masterpieces that captivate the senses. Each figurine, adorned with the signature strawberry notes of Eggstraw and the delightful berry tartness of Duckberry, is certified with an embedded NFC chip, ensuring authenticity and enhancing the collector’s experience.

More than just the creation of products, this collaboration represents a convergence of brand philosophies aimed at inspiring and captivating audiences worldwide. Together, Perfetti Van Melle and The Ugly Duck strive to ignite a sense of wonder and playfulness, inviting individuals to embrace life’s fleeting moments of joy through these enchanting collectible figurines.

We’re so thrilled to see how TUDTOY has been inspired by our flavors to create unique and striking sculptures. We adore The Ugly Duck and its personality, which this time is dressed in some of our favorite flavors: strawberry and berry.” says Vanessa Grande, Perfetti Van Melle Area Licensing Manager.


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