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Licensees Focus

THE NEW C4 X HAWAIIAN PUNCH

13 May - 2024

Tags from the story: C4 Energy, Hawaiian Punch.

C4 Energy surrounding their first-ever collaboration with everyone’s favorite fruity drink, Hawaiian Punch, which was launched on 9/05.

Inspired by the nostalgic tropical fruit juice of your childhood, the C4 x Hawaiian Punch will come in a variety of Pre-Workout Powders, as well as the cult-favorite C4 Performance Energy, boasting punchy fruit-bursting flavor you can feel. Playing off the pineapple, passion fruit, papaya and guava flavors found in the OG Hawaiian Punch, the newest collaboration from C4 gives you the delicious, sweet taste, but with an extra “punch” to help you hit harder at the gym every single time you step through the door. 

As part of C4’s larger reformulation of their entire pre-workout portfolio, the C4 x Hawaiian Punch collection features its fruitiest flavor and hardest hitting formula to date with PeptiPump®, a cutting-edge, AI-powered designer peptide only found in C4 that maximizes performance and increased caffeine level with up to 300mg of caffeine! 

Having launched many successful (and nostalgia-inducing) collabs in the past, including SkittlesStarbursts and Airheads, C4’s newest collab continues to combine health-centric energy with next-level flavors that consumers already know and love!  


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