fbpx

Industry News

WILDBRAIN CPLG EXPANDS SPIN MASTER RELATIONSHIP WITH UNICORN ACADEMY

25 Jan - 2024

Tags from the story: Spin Master, WildBrain CPLG.

WildBrain CPLG has expanded its partnership with Spin Master, adding representation for fantasy-adventure children’s franchise Unicorn Academy to its roster for the Nordics, Iberia, Italy and Benelux.

WildBrain CPLG’s licensing strategy will target licensees and retailers with apparel and accessories, home décor, health and beauty, and back-to-school paper products categories.

The new representation also includes location-based entertainment (LBE) rights, underscoring WildBrain CPLG’s growth and expertise in this space.

Unicorn Academy is a Netflix original CGI-animated series produced by Spin Master Entertainment that airs in over 190 territories in over 30 languages. A 72-minute movie special and 8×22’ episodes are currently available for fans, with more content to come in 2024 alongside a slate of consumer products including toys and digital games. Short-form content for Unicorn Academy is also available on YouTube.

The series is adapted from The New York Times bestselling books originated and published by Nosy Crow, written by Julie Sykes and published in North America by Penguin Random House.

Meike de Vaere, VP Partnerships and Business Development, WildBrain CPLG, said: “Expanding our successful relationship with Spin Master by adding the magical Unicorn Academy to our slate highlights the success of our approach—using global expertise at a local level to offer bespoke consumer programmes to grow brands. The addition of LBE rights is particularly exciting as there are significant opportunities for this area of business in 2024 and beyond.

Filled with humour and adventure, Unicorn Academy is an animated fantasy-adventure series aimed predominantly at kids aged 5-11. Unicorn Academy is the boarding school of every kid’s dreams. Located on Unicorn Island™, Sophia and the rest of the freshman class must bond with a unicorn to unlock their magical powers; only then can they learn to become revered protectors of the island and its magic—all while balancing classwork and navigating new friendships.


Subscribe to our newsletter


Read our last issue


Our Youtube Channel!




OM NOM STORIES TO LAUNCH ON DISNEY+ IN EUROPE IN Q4 2024
OM NOM STORIES TO LAUNCH ON DISNEY+ IN EUROPE IN Q4 2024

Zeptolab has unveiled an exciting new licensing deal with Disney+ in Europe, scheduled for launch in the fourth quarter of 2024. Under the licensing agreement, all 25 seasons of Om Nom Stories will be made available, allowing viewers to enjoy the enchanting adventures...

read more
SOCIAL TV CORNER: INTERVIEW WITH PLAY AROUND
SOCIAL TV CORNER: INTERVIEW WITH PLAY AROUND

At the Spielwarenmesse, Licensing Magazine interviewed Play Around to find out more about their products and novelties. From our Social Tv Corner at Spielwarenmesse 2024, Licensing Magazine’s interview with Massimiliano Piazzolla, Managing Director of Play Around, to...

read more
THE FIRST-EVER ANGRY BIRDS-THEMED EDUCATIONAL GAMES
THE FIRST-EVER ANGRY BIRDS-THEMED EDUCATIONAL GAMES

Rovio Entertainment, the creative force behind Angry Birds, has partnered with Legends of Learning to introduce a groundbreaking series of STEM-focused educational games. The collaboration, which was facilitated by Angry Birds’ global licensing agency IMG, leverages...

read more