Asembl is shaking up the flavoured milk category – pairing Perfetti Van Melle’s best-selling Chupa Chups flavours – Strawberry & Cream and Choco & Vanilla – with Breaka flavoured milk for a limited edition forever fun flavoured milk range.
Breaka Chupa Chups Strawberry & Cream flavoured milk and Breaka Chupa Chups Choco & Vanilla flavoured milk are stir up refrigerated shelves for a limited time from 17 April 2023.
Each available in 600ml, the Breaka Chupa Chups Strawberry & Cream and Breaka Chupa Chups Choco & Vanilla flavoured milks will be available in Coles, Woolworths, independent grocers, petrol stations and convenience stores.
Inspired by the forever fun and best-selling Chupa Chups flavours, the Breaka Chupa Chups Strawberry & Cream flavoured milk serves up a delicious creamy candy strawberry and cream flavour and the Breaka Chupa Chups Choco & Vanilla flavoured milk is a mouth-watering creamy chocolate and caramelised vanilla taste sensation.
“We are delighted to partner with Breaka to create a forever fun flavour fix – combining the delicious creaminess of Breaka’s milk with our signature Chupa Chups flavours. A flavour fix match made in heaven, the Breaka Chupa Chups Strawberry & Cream and Breaka Chupa Chups Choco & Vanilla flavoured milks will cause a positive stir amongst our loyal teenage following,” said Perfetti Van Melle’s Area Licensing Manager, Marta Ballesteros.
“What a forever fun way to shake up the flavoured milk category with the pairing of Perfetti Van Melle’s Chupa Chups and Breaka. For a limited time, lovers of Chupa Chups best-selling Chupa Chupas flavours – Strawberry & Cream and Choco & Vanilla can get their fun flavour fix with this flavoured milk range from Breaka. A true taste sensation, these are sure to be a hit on refrigerated shelves across supermarkets, petrol stations and convenience stores,” said Asembl Managing Director, Justin Watson.
