fbpx

Licensees Focus

PENGUIN VENTURES CELEBRATES 100 YEARS OF FLOWER FAIRIES

3 Apr - 2023

The Flower Fairies were created by illustrator and author Cicely Mary Barker and first published in 1923 in Flower Fairies of The Spring.

Flower fairiesThe Flower Fairies collection comprises an archive of 170 exquisite and botanically accurate illustrations which is managed and licensed by Penguin Ventures on behalf of brand owner Frederick Warne & Co. Ltd (now part of Penguin Random House Children’s).

2023 marks the centenary of this enchanting series and to commemorate this milestone, Lady Lever Gallery in Liverpool is hosting a brand-new exhibition in association with Penguin Ventures.  FLOWER FAIRIES will open on 15th April and run until 5th November this year.  The exhibition looks at the delicate artwork and impact of Barker’s creations on popular culture and features around 45 original illustrations, including Barker’s best-loved flower fairy creations and early sketch works, alongside digital projections and costumes inspired by the fairies, designed by award-winning costume designer Vin Burnham.

Sara Glenn, Commercial Curator at Penguin Ventures said: “It has been a pleasure working with the Lady Lever Art Gallery on the Flower Fairies exhibition, which celebrates the 100th anniversary of the first printing of Cicely Mary Barker’s Flower Fairies of the Spring.  Highlights on loan from the Warne Archive will include a selection of original Flower Fairy artworks and three beautiful costumes specially created in quarter scale by Vin Burnham.  We’re so excited to help bring this exhibition to the Lady Lever Art Gallery and hope that visitors of all ages will enjoy stepping into the magical world that Cicely created 100 years ago”.

In addition, Penguin Ventures recently acquired a private collection of Cicely Mary Barker’s original objects and ephemera on behalf of Frederick Warne & Co., which offers further insights into the artist herself.  Comprising photographs, letters, sketchbooks, notebooks, and artworks of people she knew and places she visited, this new acquisition brings a wealth of historical reference and context to the existing Frederick Warne & Co. archive.

Penguin Ventures, the licensing team within Penguin Random House Children’s manages a global Flower Fairies consumer products licensing programme which includes apparel, accessories, textiles, homewares and gifting, on behalf of Frederick Warne & Co. Ltd.


Subscribe to our newsletter


Read our last issue


Our Youtube Channel!




THE AGENCY CELEBRATES 10 YEARS OF SUCCESS
THE AGENCY CELEBRATES 10 YEARS OF SUCCESS

Ten years of innovation and unforgettable partnerships for Italy's No. 1 independent agency, Maurizio Distefano Licensing, which is still growing in 2024. Maurizio Distefano Licensing is celebrating its tenth anniversary this year with great pleasure and gratitude to...

read more
THE THIRD POKÉMON X DOLLY NOIRE COLLECTION
THE THIRD POKÉMON X DOLLY NOIRE COLLECTION

The Pokémon Company International has announced the launch of a third capsule collection from Italian urbanwear brand Dolly Noire, available online and in Dolly Noire’s stores. The collection will be heavily promoted in May with window displays, high-visibility...

read more
RIGHTS & BRANDS NAMED MASTER AGENT FOR VERA & VILLE
RIGHTS & BRANDS NAMED MASTER AGENT FOR VERA & VILLE

Rights & Brands has announced its appointment as the master agent for the beloved children's book series Vera & Ville, handling publishing and licensing rights worldwide. Targeted at children aged 0-3 years old, the Vera & Ville series captivates young...

read more