The beloved bunny Miffy has arrived in London with a new pop-up store in China-town.
In the Year of the Rabbit, Miffy couldn’t help but celebrate the special year with a store in China-town. In fact, London’s first dedicated Miffy pop-up shop has officially opened the doors at noon on 29th March.
Books, soft toys, bags, exclusive Year of the Rabbit products, limited-edition drops and special items never sold in the UK before, and much more await Miffy fans in the new shop located at 78 Shaftesbury Avenue West-End, London.
The pop-up store will remain open until 3rd July.
