The International Kids Licensing Days, the series of conferences on the latest trends in children’s content, are back for the third year running.
The International Kids Licensing Days spanning licensing, publishing, toys and the digital revolution, the meetings will look at new ways for retail to retain the attention of an increasingly fragmented and evolving customer base.
A first preview will take place online as a webinar taking place online on 23 February. This will be followed by three themed days during Bologna Licensing Trade Fair/Kids: 6-7-8 March.
The event is curated by Bologna Children’s Book Fair and Bologna Licensing Trade Fair in partnership with LICENSING MAGAZINE.
23rd February
Toy, publishing, and licensing. A necessary conversation
Toys, publishing, and entertainment are the three main pillars sustaining properties for children and young adults. Whether starting out as a book, game, digital content or toy, an IP will extend its reach developing consumer products in the other two sectors.
Speakers:
- Steve Reece, Managing Director, Kids Brand Insight, UK
- Philippe Guinaudeau, CEO, Brand Trends, France
- Susanna Iraci, Toy Designer, Bicco, Italy
- Philip Giordano, Illustrator, Italy
- Delphine Badreddine, Founder and General Manager, POPPIK – Bayard Group, France
- Almudena Martinez Otero, Head of Europe Toys Retail, The NPD Group, Spain
- Ian Schaapman, Board Member, The Mouse Mansion, The Netherlands
- Marina Tsevileva, Chief Marketing Officer, Bimi Book Kids, U.S.A.
6th March
Metaverse, digital evolution and their impact on the market
The session is dedicated to Metaverse and the evolution of digital content, its use by children and young people, and its increasingly appeal for the licensing sector, and more generally.
Speakers:
- David Kleeman, Senior Vice President Global Trends, Dubit, USA
- Francesca Romana Gianesin, Head of Europe, Middle East, Africa, Australia New Zealand and Asia Pacific, Moonbug Entertainment, UK
- Susie Jaramillo, President & Chief Creative Officer, Encantos, USA
- Rachel Bardill, Senior Vice President, The Insights Family, UK
- Paul Robinson, President, Kartoon Channel Worldwide, UK
- Ben Roberts, Content Director (EMEA) License Global.
7th March
The new frontiers of entertainment
The big players in the toy industry have moved away from their core business to content development in publishing and entertainment. Animation and publishing are increasingly intertwined, with toys also playing a part.
Speakers:
- Ruth Henriquez, Head of Consumer Products, Mattel EMEA, UK
- Jiella Esmat, Chief Revenue Officer, Amuse Animation, UK
- Sara Visentin, Head of Brand & Content Acquisition, FABA, Italy
- Helena Perheentupa, SVP, ZagPlay, ZAG, Germany
- Maria Doolan, SVP of TV Content, The World of Zag, Spain
- Helena Mansell-Stopher, CEO, Products of Change, UK
- Jutta C. Breyer, Managing Director, License Factory, Germany
- Jakob Max Hamann, Product Sustainability Manager, LEGO Group, Denmark
- Tetiana Ruban, CEO, The Nerd Agency, Ukraine
- Roleff Kråkström, Managing Director, Moomin Characters Ltd, Finland
- Ivan Colecchia, SVP International Development, The Insights Family, Italy
- Ben Roberts, Content Director (EMEA) License Global.
8th March
The world of illustration beyond books
A morning dedicated to exploring how illustration can thrive outside publishing for children and young adults, by supplying its skills to quality products aimed at the same target audience.
Speakers:
- Julie Fox, Head of Development France & Europe, Gaumont Animation, France
- Susanna Iraci, Toy Designer, Bicco, Italy
- Nicoletta Costa, Illustrator and Author, Italy
- Cinzia Grassi, Founder, Illustrabimbi, Italy
- Barbara Vagnozzi, Illustrator and Agent Italy, Advocate Art, Italy
To learn more, register at the International Kids Licensing Days and get your tickets please click here For any enquiry, please write to licensing@bolognafiere.it
