BEL SA appoints Markettcom as Licensing Agent for their popular cheese brands in MENA and Turkey.
BEL SA appoints Markettcom Ltd to expand the licensing opportunities for its popular brands including Kiri, The laughing cow, Picon and Jibnet Abu El Walad in the Middle East North Africa and Turkey.
Patrick Tamburlin, Licensing Manager of Bel SA, said “Middle East Nort Africa is such an important region for our cheese brands such as Kiri, The laughing cow, Picon® and Jibnet Abu El Walad® we are excited to start a fruitful and long-term partnership with Markettcom. A leading partner close to the market, the retail, and the licensees to help us expanding our licensing program in MENA & Turkey“.
Amer Bitar, Co-founder and CEO at Markettcom LTD, said: “We are thrilled to begin our long-term partnership with BEL SA and to concentrate on expanding the licensing opportunities for BEL SA popular cheese brands in the Middle East North Africa and Turkey“.