Givenchy and Disney has present a brand-new capsule collection starring Oswald the Lucky Rabbit, in celebration of Lunar New Year and 100 years of Disney.
Givenchy Creative Director Matthew M. Williams sources inspiration from around the globe, from New York and Paris to Los Angeles, Shanghai, Tokyo and beyond. For this collaboration, the designer worked with Disney to create a “one-of-a-kind world tour” that fuses Oswald’s mischievous, high-energy spirit with his own directional aesthetic for Givenchy, in a capsule of collectible statement pieces that capture the spirit of adventure.
The campaign and Oswald’s world tour will come to life in a mixed reality short produced in collaboration with both Walt Disney Animation Studios and art director and photographer Julian Klincewicz. This all-new short will feature global talent Madelaine Petsch, Amber Liu and Alton Mason enjoying an adventure alongside the Lucky Rabbit. The journey will begin at the El Capitan Theatre in Los Angeles, and move through Shanghai, New York, Tokyo and Paris, where Oswald will end his trip at the House of Givenchy.
The Disney x Givenchy capsule collection will be available starting December 16th in China, Singapore and Tokyo Ikebukuro pop-up as well as the Miami Aventura pop-up on December 19th and will be available globally on December 30th in stores and on givenchy.com.