MERRYMAKERS announces a shoe partnership with industry leader JOSMO SHOE Corp. for PETE THE CAT
MERRYMAKERS announces a shoe partnership with industry leader JOSMO SHOE Corp. for a line of design-forward PETE THE CAT toddler-to-kids shoes.Β Β
βWeβre thrilled to add JOSMOβs team of marketing pros and creatives to the PETE THE CATΒ program!β said Clair Frederick, President of MerryMakers, Inc. βInitial designs are right on target andΒ convey PETE THE CATβs feel-good vibe while offering quality and value. Kids will love to follow theΒ footsteps of PETE THE CAT by dancing, jamming on the guitar, painting, skateboarding, and going toΒ the moon in these shoes.Β
βThe latest designs are bright, innovative and capture what the PETE THE CAT stands for: creativity,Β independence, openness, adventure and GROOVINESS!βΒ
Sammy Esquenazi, owner of JOSMO, adds βWe are so excited about this new partnership! We areΒ pushing full speed ahead with plans to deliver product for Q1 2023. Itβs going to be awesome!βΒ Β
JOSMO joins a vibrant program of PETE THE CAT consumer goods led by:Β
- CHILDRENβS APPAREL NETWORK whose tees, playsets and sundresses are show-stoppers (currently at Target).Β
- EDUCATIONAL INSIGHTS whose line of well-designed educational and fun products enhanceΒ all aspects of the brand;Β
- JAY FRANCO whose bedding line, currently residing on an endcap at Target, will expand toΒ include a full bedding suite;Β
- RASHTI & RASHTI whose boy and girl toddler PJ designs are currently selling well in TargetΒ and beyond; andΒ
- UNIVERSITY GAMES whose PETE THE CAT games and puzzles lead their BriarpatchΒ division.Β
Retail conversations are ongoing with specialty and mass chains nationwide.Β
PETE THE CAT is featured in a robust, 50-title, childrenβs publishing line from HarperCollins. TheΒ book series has more than 75 MILLION copies in print since initial publication in 2010.Β
PETE THE CATβs musically-driven, super-funny animation is streaming on amazon prime video; theΒ animation is produced by Jeff βSwampyβ Marsh and features voices by Elvis Costello, Diana Krall, andΒ Jacob Tremblay.Β
PETE THE CAT original artwork is exhibited in galleries and collected by avid enthusiasts worldwide.Β
MERRYMAKERS, INC., established in 1994, represents Dav Pilkeyβs DOG MAN and CAT KID, RaulΒ the Thirdβs !VAMOS!, Brad Meltzer and Christopher Eliopoulosβ ORDINARY PEOPLE CHANGEΒ THE WORLD, BISCUIT THE PERFECT PUPPY, and THE DAY THE CRAYONS QUIT, in addition to PETE THE CAT. MerryMakers also designs, manufactures and distributes a gift line based onΒ bestselling and classic childrenβs books, museum collections, and historical figures. For moreΒ information, see www.merrymakersinc.com.Β
JOSMO SHOES, a more than 30-year-old company based in New York, offers an extensive list ofΒ brands: Laura Ashley, Avalanche, Beverly Hills Polo Club, Kensie, Badgley Mishka, and others. JOSMO is the one stop shop for kidsβ shoes on the market today.Β