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Highlights | Industry News

MONSTER HIGH IS BACK!

5 Jul - 2022

Tags from the story: Mattel, Monster High.

Mattel is relaunching the brand by re-releasing the original dolls

Monster High will be returning to shelves with spooktacular reproductions of the original ghouls and they’re just as freaky-fabulous as they were on the first day of school! Dolls are available on new italian Mattel e-commerce https://shopping.mattel.com/it-it/collections/monster-high 

Fans will be sinking their claws into these reproductions of their favorite characters. Clawdeen Wolf, Frankie Stein, Lagoona Blue, and Draculaura are totally to-die-for in their signature outfits with details that celebrate their unique scaritage.

Monster High was first introduced in 2010 with a global fanbase embracing its message of inclusivity. This year, Mattel will be refueling the franchise, beginning with offering the original dolls, which has not been shelves since 2018. It’s finally time to return to Monster High where the ghoul kids rule. 

Be Yourself, Be Unique, Be a Monster!


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