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Entertainment | Highlights

METEOHEROES POST STRONG GROWTH IN LATIN AMERICAN AND LUSOPHONE MARKETS

14 Jun - 2022

Tags from the story: MeteoHeroes, Mondo TV Studios.

Spanish and Portuguese-speaking market reach expands significantly in 2022

Mondo TV Studios, part of Mondo TV Group, one of the largest European producers and distributors of animated content, has announced the arrival of award-winning hit kids’ animation MeteoHeroes – co-produced by Mondo TV S.p.A and Meteo Expert – in multiple Latin American and lusophone markets as well as the Caribbean.

Series one of MeteoHeroes (52 x 7’) has already been showing since March on public broadcaster Televisión Nacional de Chile and in Mexico via Mexican educational broadcast television network Canal Once. It can also be seen on public broadcaster Ser TV in Panama.

A deal has also been closed with Canal Panda for the territories of Portugal and Iusophone Africa for the upcoming SVOD launch of the series, on a non-exclusive basis, on Canal Panda’s new OTT streaming service. A launch on the channel’s pay TV service will follow at a later date. MeteoHeroes has also entered the Caribbean market thanks to its autumn 2021 launch on TVJ, Jamaica’s leading free-to-air television station.

MeteoHeroes is the only cartoon in the world dedicated entirely to climate and environmental issues. Each episode focuses on issues related to ecology and respect for nature through the adventures of six superpowered kids who travel the globe to fight climate change disasters using their unique superhuman abilities to control weather phenomena. Each kid represents a different continent and a different natural element. With humour and respect for its audience, the series sends an important message to the young audience: you don’t need superpowers to save the world.

MeteoHeroes is a major broadcast success and is now building a retail presence. It is already viewed in 145 countries and 22 languages. In Italy it is among the most successful Cartoonito children’s series. It has enjoyed similar success in Spain on Clan.

On 22 April the MeteoHeroes made their broadcast debut on PBS in the US with an Earth Day Special. MeteoHeroes premiered in North America as result of a new partnership involving Kenn Viselman (Teletubbies, Thomas the Tank Engine) and his itsy bitsy Entertainment Company (TibECo), along with the show’s co-producers. A companion series, executive produced by Kenn Viselman, is to launch in late summer 2022. The second season of MeteoHeroes (52 episodes x 13′) had its world premiere on Cartoonito in Italy in April 2022.

A videogame – MeteoHeroes – Saving Planet Earth – coproduced by Mondo TV Studios, Sony Interactive Entertainment Spain and Gammera Nest, has been launched globally on digital platforms and is available on PlayStation® and PC (STEAM). It is expected to start launching in retail stores in fall 2022. Release dates and territories will be confirmed later this year.

The growing reach of the show into new territories, along with the release of the videogame and recently announced MeteoHeroes-inspired awards underline the strength of the MeteoHeroes brand and, of course, its important message about taking better care of our world.

These new launches are significant announcements for the show, says Maria Bonaria Fois, CEO of Mondo TV Studios, who explains: “The continuing growth of MeteoHeroes shows how its themes of respect for nature and saving the planet have enormous resonance for young viewers, but also how the show’s humour, adventure and relatable, diverse characters have a universal appeal. We’re delighted to have sold this show into these key markets and are expecting to make more announcements very soon.”

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