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Entertainment

CARTOONITO CHANGES IMAGE! NEW LOOK&FEEL FOR THE PRESCHOOL CHANNEL

8 Jun - 2022

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The beloved pre-school channel surprises its young viewers with a completely revamped graphic design

Cartoonito, published in Italy by the joint-venture RTI Mediaset and Warner Bros. Discovery and present as a brand in over 180 countries worldwide, surprises its young viewers with completely renewed graphics, the result of an international rebrand.

In line with the new visual trends, the logo has been simplified and completely redesigned, no longer in a volumetric form but in a simple, edgeless script to facilitate readability and using more decisive, primary and essential colours.

The new brand also includes one of the channel’s now famous testimonials, the Cartoonitos, to give greater importance to this colourful family that conveys the spirit and values of the brand and accompanies viewers throughout the programming.


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