A unique and sparkling capsule collection that looks towards summer with casual chic looks and an original swimming costume model inspired by the iconic doll
Original Marines, a leading brand in the childrenswear sector, renews its partnership with Mattel and presents a must-have summer capsule collection for little Barbie fans.
With the new capsule collection, Original Marines once again pays tribute to the more fashionable side of the iconic fashion doll.
Designed for little girls aged 3 to 14, the capsule offers outfits with an urban chic, comfy style and a fun, sparkling touch. The colour palette favours shades of pink and white with touches of light blue, illuminated by sequin embroidery, pop-style graphics and sophisticated details. T-shirts in jersey with personalised prints featuring Barbie’s image, tops with ruffles and pretty lace inserts and practical leggings with an all over Barbie logo are the items that make up the capsule. Completing the capsule is the original one-piece swimming costume with star print and sequin-embroidered Barbie logo for fun and play on the beach without ever renouncing style.
The Barbie capsule collection by Original Marines is available in all the brand’s stores and on the e-shop www.originalmarines.com.
For the special collection, Original Marines and Mattel are exploiting synergies with a joint communication plan involving digital activities on the website and social channels.