A special capsule collection bringing dinosaurs to life - made in a collaboration between Molo and the iconic Jurassic World franchise
Molo is extremely proud to announce a collaboration inspired by the highly anticipated new movie Jurassic World Dominion, from Universal Pictures and Amblin Entertainment, coming to theatres June 2022.
Fan favourite dinosaurs are coming to life in a collection packed with Molo’s signature use of colours and prints. The world of photorealistic dinosaurs, created by Molo’s design team in collaboration with Universal, will be printed on styles such as t-shirts and sweatshirts, along with the iconic Jurassic World logo which will be embroidered on cargo pants, shorts, hoodies, and jackets. It is an adventurous range of clothing that encourages children to explore and learn by combining themes of history, nature, and co-existence – themes that go hand in hand with Jurassic World Dominion.
“Collaborating with Molo on this Jurassic World children’s collection enabled us to combine elevated design and socially conscious production – creating a perfect connection to the upcoming film,” said Marc Low, general manager and senior vice president of global lifestyle for Universal Brand Development. “Luxury and specialty retailers around the world will delight in this bold and colourful collection that appeals to kids and parents.”
The collection will also include items for babies and toddlers as well as homewear and swimwear. Most of the styles in the collection are made responsibly in 100% GOTS certified organic cotton or with recycled fibres from post-consumer waste.
“The themes of sustainability and co-existence from the movie fit perfectly with the visions our designers generally have when designing new collections. To work with Universal has been an exciting and special experience and it has been thrilling to learn about another form of creative world and to explore our synergies,” Mogens Jepsen, CEO at Molo
Molo, established in Scandinavia in 2003, was founded on the idea of creating kidswear on the children’s terms: aiming to become a wardrobe favourite among kids. The design is innovative and high quality – filled with colours, interesting silhouettes, and beautiful prints. Molo is a GOTS certified brand, and most of the styles in our collections are made from certified organic cotton. Furthermore, we specialise in the use of recycled polyester and offer technical outerwear and UPF 50+ swimwear in sustainable qualities with recycled materials. Molo is passionate about creating clothes for an active life, never compromising on quality, design, or functionality.
The Molo x Jurassic World Dominion capsule collection will launch in mid-May 2022.
