The fifth edition of the TOYS AWARDS, organised by the B2B magazine TGTuttoGiocattoli in collaboration with Assogiocattoli and Toys Milano has once again seen Mattel as the protagonist
The initiative, aimed at highlighting the efforts of companies in the sector that have distinguished themselves in the design and implementation of marketing, communication and product activities carried out in the calendar year 2021, saw its conclusion in the awards ceremony held on Sunday 8 May 2022 during the first day of the Toys Milano event, at the Space hall (Fiera Milano City). The jury that selected the winners for the various categories was made up of representatives from the large-scale retail trade, large-scale distribution, normal trade and industry experts.