Mondo TV receives the nomination of Licensing agent in Italy for the art brand Gorjuss of Santoro, the successful brand in more than 90 countries
The Gorjuss brand has as its protagonist a sweet little girl with striped socks, a big heart and a burning curiosity. Characterized by a candid life in the company of cute animals. With over 400 characters to choose from, Gorjuss fans know there’s a Gorjuss girl for every mood. The brand’s enormous emotional appeal, quiet nostalgia, and inspiring feelings have made it a retail phenomenon and a brand that girls and young women have embraced in more than 90 countries.
Mondo TV With Gorjuss di Santoro has finally added to its catalog a feminine brand, iconic and romantic at the same time, already established in itself.
The captivating and recognizable quality of Gorjuss, together with its consolidated commercial success, underlines its vast licensing potential in the Italian market, where Mondo TV will seek to ensure the best positioning for the brand. Mondo will guarantee the Licensor an expansion of the current customer portfolio with the implementation in new categories that are still being discovered, such as the world of personal care, footwear, home textiles, toys and food & beverages
Santoro, based in the UK, is a design multibrand that creates fantastic gifts, stationery and lifestyle products, many of which have inspired notable brands and successful licensing programs. Santoro’s latest and most important character brand is Gorjuss. Described internationally as a retail phenomenon, Gorjuss is currently in its 13th year and its enormous popularity is still growing.