fbpx
Fashion & Lifestyle

BARBIE MEETS THE MODERN GLAMOUR OF CALLIOPE!

24 Feb - 2022

Tags from the story: Barbie, Calliope.

A capsule collection of women’s clothing ushers in 2022 with a touch of style

Barbie has always been a reference point for little girls all over the world. Since its birth in 1959, the fashion doll has become over time a true icon: even today it inspires little girls who, thanks to Barbie, can be anything they want, identifying themselves through play in different roles and careers. But Barbie is not just a fashion doll, she is a role model who has undergone countless transformations over the years, not only reflecting the fashions of the time through her style, but also and above all transmitting important values linked to female empowerment and diversity. Barbie has become an icon thanks also to her closeness to the world of fashion, which has led her to be the protagonist of numerous fashion collaborations of the highest level. For this reason she is now the protagonist of a special capsule collection spring summer by Calliope: Barbie fans will be able to wear every day the glamour and strength of the messages that the iconic doll continues to communicate to a multigenerational audience.

The choice of Barbie for this collection, which is part of the Day Off line characterised by a gritty and casual style, also reflects the revival-nostalgia trend that has been sweeping through the fashion system in recent years and beyond, to offer fashion addicts a series of garments with a very up-to-date taste.

The capsule collection consists of a two-piece jumpsuit, made up of wide-leg plush trousers with French pockets, raw cut sleeves, high waist with drawstring and decorated with an all-over Barbie logo print; the latter is also the star of the cropped sweatshirt matching the trousers, with crew neck and raw cut bottom. The evergreen garments par excellence could not be missing: a long-sleeved t-shirt with a tight fit, with contrasting overlock seams at the bottom and cuffs, in tulle with an all-over Barbie logo print; a cropped round-neck cotton t-shirt, with short sleeves and a soft fit, personalised with a Barbie photographic print. In addition to the t-shirts, Calliope also celebrates Barbie with a special bodysuit in stretch fabric with straps: the bodysuit is decorated with the Barbie logo print on the front and Barbie photo print detail on the back. The special capsule collection is completed by a model of mom fit jeans, 5 pockets, culotte cut and two tone wash. Calliope’s style office has paid particular attention to the development of sizes for this capsule collection in order to meet the different physical needs of women. To further enhance the presence of Barbie, the iconic logo not only appears on the back pocket, but also the buttons and rivets have been enamelled in the unmistakable pink, the same is used on the back of the salpa on which the name of the collection “BARBIE PER CALLIOPE” appears. A range of fashion accessories have been added to the collection to complete the spring look, from the witty double-sided hat to the matching scarf, not forgetting socks, earrings and hair clips.

Subscribe to our newsletter


Read our last issue




BLE ANNOUNCES 2022 LICENSING U PROGRAMME
BLE ANNOUNCES 2022 LICENSING U PROGRAMME

Licensing International and Brand Licensing Europe to pilot reimagined Licensing U programme for newcomers to the licensing industry Licensing International and Brand Licensing Europe are launching an all-new re-imagined programme for Licensing U 2022. The programme...

read more