Snacking never looked this stylish with new limited-edition collaboration
Say “Cheese” as FLAN unveils its latest collaboration: FLAN X The laughing cow®. Celebrating the iconic cheese snack brand’s 100-year anniversary, FLAN pays tribute to the delicious semi- soft cheese with this soccer-themed collection.
This capsule drop continues FLAN’s tradition of mixing fresh, funky colors with cozy materials and constantly playing with themes and textures. The collection is comprised of 5 t-shirts, a vinyl hoodie, shorts and pants, fleece sweatpants, and a polo jersey all crafted on 100% organic fabrics and showcasing FLAN’s commitment to bringing the best of food aka The laughing cow® trademark in this case to the forefront of the fashion conversation.
Light-hearted and imaginative, the FLAN logo appears inside the ear tags of The laughing cow® logotype insignia. Drawing inspiration from the familiar cheese packaging, blue diagonal stripes make a design statement throughout the capsule. Using 100% sustainable fabrics, the result is a half-cozy, half-sporty assortment highlighted by a soccer kit with the number 100 as a nod to the milestone.
FLAN Founder, Jared Vinik, said, “The laughing cow® is an icon of the snack world, a globally recognized brand. Both familiar and nostalgic, so many of us grew up eating their cheese snacks and still do. It is an honor to collaborate on a capsule for their 100th birthday. At FLAN, if we are not eating, we are laughing so this collection really exemplifies why we do this.”
BEL SA Head of Licensing, Patrick Tamburlin, said, “Thank to Design Plus for brokering this exciting deal. I am impressed with The laughing cow® x FLAN apparel range and FLAN’s creative interpretation of our band. It’s an astonishingly exciting collab’ to finish the year. The perfect Xmas gift”
Price points ranging from $70 for t-shirts to $200 for hoodie and is available to purchase online via www.flanlabs.com only starting on Friday, December 10th.
