Global sales phenom Magic Mixies Magic Cauldron and retro-gaming hit Akedo ― Ultimate Arcade Warriors nominated in their first year. Heroes of Goo Jit Zu and Scruff-a-Luvs return as nominees
Moose Toys, an innovative leader in the toy industry, celebrates four Toy of the Year (TOTY) Awards nominations in three categories:
- Magic Mixies Magic Cauldron for Creative Toy of the Year
- Akedo ― Ultimate Arcade Warriors and Heroes of Goo Jit Zu for Action Figure of the Year
- Scruff-a-Luvs Cutie Cuts for Plush Toy of the Year
“This has been a phenomenal year for us with the introduction of completely new original toys like Akedo – Ultimate Arcade Warriors and Magic Mixies Magic Cauldron, which has been a global sales sensation for Moose. It’s also an honor to have two of our most popular brands recognized again this year, Scruff-a-Luvs Cutie Cuts, the company’s newest addition to its Toy of the Year-winning Scruff-a-Luvs line of rescue pets. And this is the third consecutive nomination for Heroes of Goo Jit Zu, affirmation of our status as a mega-player in the action figure category,” said Paul Solomon, co-owner, Moose Toys.
Toy of the Year is decided by toy and play experts, retailers, academics and journalists who consider each product’s creativity, originality, design, quality, play value and marketing.
All of Moose’s TOTY nominees head into the holiday season topping award lists from top retailers, trade and consumer media outlets and parenting experts, including the Toy Insider, TTPM, Parents, Good Housekeeping and the National Parenting Center. Target, Walmart and Amazon each highlighted one or more of the TOTY nominees as must-have toys for the holidays.
Through January 4, 2022, consumers can visit toyawards.org to vote for their favorite picks in each of the categories. The TOTY award winners will be anounced on February 18, 2022.