Don’t Call Me Jennyfer has dropped a Chupa Chups collection
This October Don’t Call Me Jennyfer, the French go to retailer for trendy casualwear has dropped a Chupa Chups collection that Millennials and Gen Z girls will be craving this fall.
It offers t-shirts, jumpers, vests, socks, jackets and even sleepwear and underwear to create a free but friendly look that invites girls to get away from bias and stereotypes.
The collection is available across the franchise and international network of stores of the group and on its online store. The deal was brokered by WildBrain CPLG, one of the world’s leading entertainment, sport, and brand licensing agencies.
“Approaching Gen Z and Millennials through the eyes of Don’t Call Me Jennyfer, has felt quite natural. The fashion collection developed, expresses joy and having fun by linking the colorful vibes of our sweet Chupa Chups brand.”, says Vanessa Grande, Perfetti Van Melle Licensing Coordinator.
