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Highlights | Licensees Focus

FALL INTO FALL WITH SESAME STREET’S NEWEST COLLABS FOR KIDS

30 Sep - 2021

Sesame Workshop is introducing a new lineup of collaborations that will keep little ones cozy all season long

What’s better than jumping into a pile of colorful leaves or going apple picking at an orchard on a cool fall day? How about getting warm and cozy with Sesame Street? Sesame Workshop, the nonprofit behind Sesame Street, is introducing a new lineup of collaborations that will keep little ones cozy all season long.

Vintage-style Sesame Street art will brighten little ones’ spaces in a new collection with Pottery Barn Kids. Exclusive to Pottery Barn Kids, the collection includes kid-approved favorites like cozy bedding and bright pajamas.

Families can celebrate the joy of childhood this season by cuddling up with Hanna Andersson’s new collection of Sesame Street long john pajamas. The collection, launching in November, is a modern yet timeless celebration of favorite characters like Cookie Monster, Elmo, Big Bird, and Oscar the Grouch in the iconic silhouettes and patterns that Hanna Andersson is known for sustainably made using GOTS- certified organic cotton, the Sesame Street pajamas offer a durable construction, marrying form and function for nonstop comfort that can be passed down from child to child and enjoyed for multiple seasons. The pajamas will be available in sizes for everyone from toddlers to tweens.

Sesame Street x Bombas will launch their sixth collection of co-branded socks this fall – now including baby socks, for the first time in the multi-year partnership! Sized 0-6 months and 6-12 months, the baby socks will be available starting October 1st alongside new adult, youth and toddler styles. Part of the brands’ shared commitment to raising awareness about family homelessness, the partnership has allowed Bombas to donate over 900,000 pairs of socks to children and families in need nationwide.

“There might be a chill in the air, but Sesame Street fans are staying snug and comfy inside,” said Gabriela Arenas, Vice President, Global Licensing, Sesame Workshop. “This fall, we’ve teamed up with fashion-forward brands who are reimagining our characters using their own aesthetics to create unique designs that families will love. From bedding to PJs to socks, the new offerings are full of fun Sesame surprises.”


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