Industry News


28 Sep - 2021

E.M.P. Merchandising launched their exclusive “Gothicana x Anne Stokes” collection across Europe and the UK

Art Ask Agency are proud to announce the latest news on Anne Stokes Collection licensing program.

In collaboration with Anne Stokes, E.M.P. Merchandising, part of the Warner Music Group, have launched their exclusive “Gothicana x Anne Stokes” collection across Europe and the UK.

Based on some of Anne Stokes’ most popular fantasy themed artworks, the fashion collection, for both men and women, includes elaborate and detailed prints with mystical and fantastic motifs from Anne Stokes on wonderfully artistic, asymmetrically-cut tops for day and night, cardigans, dresses, coats, shoes and accessories with decorative elements and lacing, studs and lace.

The multi-level marketing campaign has kicked off and covers online, social media and direct to door channels, announcing the collection to both Anne Stokes fans and E.M.P. fans and includes an in-depth interview with the artist herself.

The first-rate fashion designers at E.M.P. and the high quality of the materials have resulted in an eye-catching collection curated by Anne Stokes.

“The Gothicana by EMP x Anne Stokes collection combines the product knowledge of one of the most important gothic brands with the outstanding art of the amazing fantasy artist Anne Stokes. It’s been a pleasure for our team to work with Anne directly. We can’t wait until the launch of the upcoming collections” Ludger Bussmann – Teamlead License Management E.M.P.

Anne Stokes will be posting one of her professionally produced videos on Facebook, speaking about this collection launch, in the coming days.

Anne Stokes weekly online video content postings explore how the artist uses fantasy myths and legends in her artwork.

Fans are really engaging with the content and licensees benefit from their products being featured, alongside the artworks.

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