Licensees Focus


27 Sep - 2021

Zaini Milano launches four exclusive chocolate bars on the occasion of Ken’s 60th anniversary

Together with Mattel, Luigi Zaini is celebrating Ken’s 60th anniversary, two years after that of his eternal fiancée Barbie, with four chocolate bars with an irresistible pack, which from September will be available at Zaini Milano, the suggestive premises dedicated to the historic Milanese chocolate factory.

On the occasion of Milan Fashion Week in September, in the “time capsule” atmosphere that Zaini Milano boutiques-chocolats express, several original Ken models will be on display in both Milanese shops. In particular, the “fashionistas” line will be on display in Viale Piave 17, as a tribute to Fashion Week, while two models created 60 years ago will be in the historic location in Via De Cristoforis 5. Both shops will feature the model from the BMR1959 line, which represents a modern pop star and which, among others, inspired the celebratory chocolate bars, which will certainly find a place among the Zaini Milano cult bars.

From September, therefore, four new ZAINIMILANO bars will be available, combining the image of different outfits of Ken with four different combinations of chocolate: Ken in a dinner jacket is a dark chocolate bar with violet flowers, while Ken in the beach version is combined with the freshness of Ruby chocolate with hints of wild berries; and if free-time Ken listening to music through headphones is matched with milk chocolate and Persia blue crystals, for the extraordinary Ken with the appearance of a pop star, the brand new flavour Caramel dorè and Persia blue salt has been chosen.

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