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Retail

THE FIRST-EVER PETS ROCK EXHIBITION IN SHENZHEN

16 Aug - 2021

Pets Rock has a strong presence in AVIC City DREAMS-ON Mall. The British trendy pets are coming!

The first-ever Pets Rock exhibition in Shenzhen, a high-level exhibition of figure, setting and installation art created by Medialink Group and Shenzhen AVIC City DREAMS-ON Mall, has kicked off, officially opening on July 15th!

The protagonist of this exhibition is the fashion design brand Pets Rock from London, United Kingdom. The brand was founded in 2008 by well-known British artists, [the husband-wife team of] Mark Polyblank and Kate Polyblank. Pets Rock has more than 80 original character images, each of which is a combination of lovable real pets and celebrity. The art is both cute and stylish, popular around the world and has many fans on social media.

The first exhibition of Pets Rock in Shenzhen will run from 15 July to 7 October. The entire exhibition is an exciting combination of unique street trend elements and fashionable concepts in pets’ images to bring an immersive and novel experience to the public.

The exhibition has set up a variety of thematic spots for consumers who come to visit and take pictures. Starting from the plaza stairs leading to the mall, consumers can capture photos together with the life-size display cards portraying trendy pet characters, enjoy creative graffiti on the rock container, and appreciate the impressive scale of the installation art in the mall’s atrium…

During the first exhibition of Pets Rock in Shenzhen, AVIC City DREAMS-ON Mall’s first fashion cultural festival was also launched. During this period, there will be a series of activities, such as an intense three-on-three basketball game, street skateboarding, a graffiti experience, live rock bands, and a street dance competition…

As the exclusive agent of Pets Rock in Greater China and Southeast Asia, Medialink Group has successfully co-organised this theme exhibition with Shenzhen AVIC City DREAMS-ON Mall. The overarching theme of the exhibition also reflects Pets Rock ’s brand concept “More Fun than Fame”, while showcasing the trendy culture, conveying the brand spirit through an innovative interpretation. In the future, Medialink Group will continue to bring more fascinating activities of Pets Rock, so stay tuned!


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