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RAI, PLANETA AND MAYA THE BEE TOGETHER TO CELEBRATE THE WORLD BEE DAY

19 May - 2021

Rai Ragazzi, RaiPlay and Maya the Bee together to celebrate World Bee Day on Thursday 20 May 2021

Also for 2021, Rai Ragazzi, RaiPlay and Planeta Junior, owner of the rights to Maya the Bee, confirm their partnership on the occasion of World Bee Day.

During the day of May 20, which is dedicated to bees all over the world, children and their families will be able to watch on RaiPlay, and share on their social networks, the episodes of the beloved series and a video dedicated to the little Maia Bee and the importance of bees for the planet.

The video invites children to reflect on the importance of bees for our planet and the dangers we could face if bees were to become extinct.

On this important day, Rai Ragazzi, RaiPlay and Maya the Bee aim to involve and raise children’s awareness of environmental sustainability in a fun and friendly way.

Maya the Bee, through her values of responsibility, nature, freedom, biodiversity, adventure and joy, is the perfect spokesperson to promote the protection of bees. Iconic and multigenerational, Maya the Bee conveys timeless values with strong emotional involvement for the whole family.


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