fbpx
Highlights | Licensees Focus

PANINI & ICAM: A NEW PARTNERSHIP IN CONFECTIONARY

18 Feb - 2021

The Agreement covers Chocolate Eggs and Christmas Socks with surprise as of Easter 2021.

Panini Spa licensing program continues to grow substantially, despite these challenging times, and is pleased to announce its latest partnership in the confectionary sector with the licensee Icam Spa.

Panini, the worldwide popular sticker company from Modena (Italy) and Icam, an outfit active in the production of high quality chocolate have entered into an agreement that provides for the creation of PANINI branded sweets for the Easter and Christmas holidays until the end of 2022.

The first PANINI product manufactured by ICAM under license will be the CALCIATORI PANINI chocolate Easter egg 2021, which is going to hit shelves in March 2021, to be followed by the Christmas socks later in the Fall of 2021. The CALCIATORI PANINI chocolate Easter egg 2021 will feature a surprise set of 20 stickers from the current football 2020/21 collection, plus an exclusive Panini sticker celebrating Panini’s 60th anniversary in 2021.

Passion, creativity, total control of the production chain, technological innovation, high quality standards and attention to market trends are the factors that represent the philosophy behind ICAM’s business and that can be found in every single product of the Lecco-based company.

The binomial PANINI – ICAM will lead to the creation of products that will stand out thanks to the high quality of the chocolate, to the lively and colorful wrappings representing the most iconic graphics of the historical sticker company, and to the fantastic and exclusive surprises.

 

Subscribe to our newsletter


Read our last issue




TOYS, THE OFFICIAL HARRY POTTER SHOP OPENS IN NEW YORK
TOYS, THE OFFICIAL HARRY POTTER SHOP OPENS IN NEW YORK

It is the first shop in the world, with exclusive products and exciting experiences Even if the last film in the series was released in 2011, the Harry Potter myth continues to beat in the hearts of many young people around the world. On the 3rd of June the Harry...

read more
INSPIRE ME! HOME DÉCOR PARTNERS WITH HOME CENTRE
INSPIRE ME! HOME DÉCOR PARTNERS WITH HOME CENTRE

New homewares range from renowned designer Farah Merhi at MENA retailer for Ramadan season Inspire Me! Home Décor has secured a long-term deal with leading MENA home retailer Home Centre for an extensive line of home décor and home furnishings. Inspire Me! Home Décor,...

read more