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IN THE ETS LICENSING PORTFOLIO COMES THE MAGIC OF FLOOPALOO

27 Jan - 2021

Tags from the story: Discover, ETS Licensing, Floopaloo, Xilam.

ETS Licensing, in partnership with Discovery, will manage the licensing rights of Floopaloo

ETS Licensing, in partnership with Discovery, will manage the licensing rights to Floopaloo, the animated series for children with a primary target audience of 4-8 years, which is enjoying great and growing popularity.

Produced by French studio Xilam, the series chronicles the adventures of Lisa and Matt, two cousins aged 9½ and 9 respectively, who spend the summer at an incredible summer camp, immersed in a forest full of fantastic secrets. The forest is guarded by a magical and mysterious creature named Floopaloo, who is in charge of protecting Mother Nature and never lets anyone see her. Far from the gaze of adults, Lisa and Matt venture curiously with their friends in search of this mischievous creature and experience countless adventures.

Floopaloo has 2 seasons with a total of 104 episodes of 13 minutes and is aired exclusively on Frisbee (channel 44 of DDT) from the beginning of 2020 with record results in terms of audience and satisfaction: 8% share on target 4-7 years and 6.5% on target 4-10 years, 4.119 million reach on target 4-10 years, average viewing time 60.6% on target 4-10 years.

Following these important results, Frisbee reinforced the presence of the cartoon by defining a very intense daily schedule.

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