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Licensees Focus

ATLANTYCA SIGNS WITH SPAIN’S BARRADO TO CREATE A LINE OF PLUSH TOYS FOR “GERONIMO STILTON”

1 Dec - 2020

Atlantyca has finalized a licensing agreement with Barrado Import Export to create a new line of Geronimo Stilton plush.

Atlantyca Entertainment has finalized a licensing agreement with Spanish toy company, Barrado to create a new line of Geronimo Stilton plush character figures based on the globally popular “Geronimo Stilton Animated Series.”  The deal was brokered by Atlantyca’s Spanish licensing agent, Mendia Licensing Agency.

Barrado will immediately start production on a variety of dolls in a selection of different sizes (between 25-30 cm) initially creating branded plush dolls for series character favorites Geronimo Stilton, Tea Stilton and Trappola Stilton. The dolls are set for a retail roll-out in spring 2021 (is this in Spain only)

Barrado is a family business whose origins date back to the beginning of the decade of 70’s. Since the mid-90’s they started developing licensed products and, in the last decade,  they have solidified their continued growth and success through partnerships with key industry l e-commerce companies.

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