fbpx

Media & Digital

SUCCESSFUL COLLABORATION BETWEEN VLAD & NIKI AND HOT WHEELS

28 Oct - 2020

Mattle’s Hot Wheels and YouTube’s global superstars Vlad & Niki together for the success of their video

The International Academy of Digital Arts & Sciences, 10th Annual Lovie Awards has recognized “Vlad & Niki,” the YouTube preschool superstars with more than 55.9+ Million subscribers on their English Channel and 120+ million Worldwide for their Viral Video collaboration with Mattel for their Hot Wheels City video.

Subscribe to our newsletter


Read our last issue




FABULOUS AND FREE: THE ART OF DRAG BRAND GOES IT ALONE!
FABULOUS AND FREE: THE ART OF DRAG BRAND GOES IT ALONE!

The London Studio has announced yet another triumph for its playful, funny and ever-so-slightly-subversive brand Art of Drag. Art of Drag is now a company in its own right. Impressive growth – in the UK and abroad – has led to a strategic decision by Art of Drag brand...

read more
BLE PREVIEW – DEALS AND CELEBRATIONS
BLE PREVIEW – DEALS AND CELEBRATIONS

At Brand Licensing Europe (4-6 October, London) category representation is broad, with registrations covering toys, apparel, homeware, health & beauty, food & beverage, live experiences… Here some exciting updates from BLE Exhibitors! Universal Products and...

read more
MISSION ACCEPTED
MISSION ACCEPTED

Roubina Tchoboian, Banijay Kids & Family’s Head of Global Licensing, and Gary Milne, Executive Producer for Totally Spies! discuss the upcoming reboot of the iconic series and its developing licensing programme. GM: First launching in 2002, Totally Spies! hooked a...

read more