Licensees Focus


28 Sep - 2020

Calling all heroes: new Overwatch apparel, collectibles, comics and more are available now!

Overwatch fans – get ready to fuel your fandom with new apparel, collectibles, comics and more! With new and recent partnerships announced, there’s plenty for every fan to enjoy:

Overwatch Character Cars from Hot Wheels

Time to accelerate! The new line of Overwatch Character Cars from Hot Wheels is available now on the Blizzard Gear Store and at all major retailers worldwide. These sculpted cars made in the likeness of D.Va, Genji, Reaper, Tracer and Solider 76 are sure to rev up any franchise fan’s engines and take any car collection to the finish line.

Fall Fashion from Pull&Bear and Koyorin

For fans looking to flaunt their fandom and upgrade their wardrobe, Blizzard Entertainment has partnered with retailer Pull&Bear and illustrator Koyorin for two lines of epic Overwatch-themed apparel in collaboration with European Licensee Level-Up.

Coming early this October from retailer Pull&Bear, is a 90s inspired streetwear collection with oversized logos to let fans show their support of some of their favorite heroes including D.VA, Winston, Reaper, Doomfist and more.

From illustrator and character designer Koyorin is a limited-edition capsule collection available now through Ark8. This stylish outerwear line features Mercy, Tracer, Widowmaker, Wrecking Ball and D.VA, and will let any fan show off their inner hero.

Overwatch: Tracer – London Calling Comic Series

Players looking to cozy up with new reading material can check out Issue #1 in the new Overwatch: Tracer—London Calling Comic Series. In partnership with Dark Horse comics, this comic is free-to-read through Dark Horse Digital and on PlayOverwatch. As an added bonus, players can participate in the in-game event, Tracer’s Comic Challenge, which is live now through September 29.

More on the Blizzard Gear Store

Overwatch players and fans can also head to the Blizzard Gear Store to build our their command center with home and office products, add to their wardrobe with additional apparel offerings, and complete their collection with a stellar line-up of collectibles.

Subscribe to our newsletter

Read our last issue

Our Youtube Channel!


Epic Storyworlds has acquired the full original IP catalogue from Frima, the prominent video game studio based in Québec. Under the deal, Epic Storyworlds now holds the rights to Frima’s full line-up of over original 20 brands, including Chariot, Nun Attack, Fated,...

read more