fbpx
Industry News

THE INSIGHTS PEOPLE APPOINT STEFAN LAMPINEN AS CHAIRMAN

24 Aug - 2020

Tags from the story: The Insights People.

The Insights People has announced the appointment of children’s industry digital executive Stefan Lampinen as Chairman

The Insights People, the Manchester-based company which is a global leader in kids, parents and family market intelligence, has announced the appointment of children’s industry digital executive Stefan Lampinen as Chairman.

Stefan’s career includes senior executive roles at Electronic Arts, NOKIA. Microsoft and Warner Bros – as well as being a member of Minecraft’s advisory board and the co-founder and chairman of the Swedish Games Industry Association.

Stefan’s appointment comes at a time that The Insights People are going through significant growth having gone through extensive recruitment and their recent expansion into Australia and Canada, meaning that they are now surveying more than 4,000 kids every week across 5 continents and 11 countries, enabling them to provide real-time data on kids’ attitudes, behaviours, and consumption.

Nick Richardson, CEO of The Insights People said: “I am delighted to welcome Stefan to the team, whose experience will be of great benefit as we scale up our business on all fronts.”

Stefan adds, “There is no doubt that kids’ ecosystems are changing at a significant rate, posing a number of challenges and opportunities for brands and agencies. What The Insights People do through their Kids Insights and Parents Insights services is incredible and helps improve ROI across clients’ businesses. I have been impressed to the passion and ambition that drive The Insights People team and I am excited to become part of this young and fast-growing company”.

The Insights People also shared some of their latest complimentary insight-led reports, covering key changes within kid’s ecosystem in the new normal. To get access to and download free reports, visit www.kidsinsights.com/freereport.

Subscribe to our newsletter


Read our last issue




TSBA GROUP ANNOUNCE JORDAN BRAND COLLAB WITH TFL
TSBA GROUP ANNOUNCE JORDAN BRAND COLLAB WITH TFL

The Jordan Brand is launching an apparel collection in partnership with Transport for London (TfL), inspired by those who move London. The deal was brokered by TSBA Group, TfL’s global licensing agent. The collection is a first the Jordan Brand, part of the Nike Inc....

read more
BOOKWIRE IN PARTNERSHIP WITH BANIJAY KIDS & FAMILY
BOOKWIRE IN PARTNERSHIP WITH BANIJAY KIDS & FAMILY

Bookwire GmbH and Banijay Kids & Family have partnered to produce and distribute audiobook content based on a selection of the latter’s intellectual properties. Working closely with the Banijay Kids & Family team, Bookwire’s Paris office will produce...

read more
PORTAVENTURA AND SONY ANNOUNCE A NEW ROLLER COASTER
PORTAVENTURA AND SONY ANNOUNCE A NEW ROLLER COASTER

PortAventura World and Sony Pictures Entertainment announce world’s first ‘Uncharted’ Dark Ride Roller Coaster. PortAventura World and Sony Pictures Entertainment announced Uncharted Dark Ride Roller Coaster, the world’s first dark ride roller coaster based on the box...

read more