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Licensees Focus

PLAY PRESS AGREEMENT FOR HAIRDORABLES

27 May - 2020

Tags from the story: Hairdorables, Play Press.

Play Press will be licensing agent for Hairdorables’ editorial products

 

Play Press has signed a licensing agreement for a series of editorial products that will feature the stylish Hairdorables: magic albums, sticker albums, coloring and activity books, which will be offered on newsstands and in large distribution.

In the toy sector, which will be supervised in Italy by Giochi Preziosi, the master toy of fashion dolls for collectors, the latest arrival is the 3rd series of dolls, with new outfits and surprise accessories


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