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Licensees Focus

MDL FOR THE NEW LINE “VITE IMPERFETTE”

6 Feb - 2020

MDL and Pon Pon Edition work together to create the new line of “Vite Imperfette”

Notebooks, magnets, bookmarks, small pocket books, puzzles. These are only a few of the results coming from the collaboration between Maurizio Distefano Licensing and Pon Pon Edition that realized a new line called “Vite Imperfette” by Malìa Edition.

A series of autobiographies featuring the iconic personalities of the artistic and cultural world: Freddie Mercury, Marilyn Monroe, Frida Khalo and Leonardo da Vinci.

A collection that suits young and adults, boys and girls who are curious to know more about the real story of legendary stars or who are just looking for a little bit of comfort in hard times.

Perfect for a small reading during a break, a pocket notebook to write down some thoughts or even an unexpected gift, like a magnet or a mug. Sold in bookstores, music and video stores, chain toy stores, kiosk or gift retailers. A nice and humorous way to make us feel that even if sometimes we stumble or make mistakes, we are not the only ones.

This is one of the many possibilities that Gapchinska offers to the Lincensing world, thanks to it’s modernity and it’s versatility.


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