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Licensees Focus

MAD BEAUTY SET TO TAKE US BY STORM!

30 Jan - 2020

UK based Mad Beauty signs distribution agreement with Diverse Marketing and Total Business Fulfilment to support a huge expansion into the US

London based Mad Beauty announces exciting new partnerships with the highly regarded US rep group Diverse Marketing and with Total Business Fulfilment in Maryland who will provide back office services warehousing and distribution/logistics support.

These agreements provide the infrastructure for the country wide distribution of Mad Beauty’s award winning, design led bath, body & beauty gifting ranges which have seen huge growth over the last two years in their home markets. Established for over 20 years Mad Beauty in the UK and Europe, have recently had their Disney license extended to include US, Canada, Brazil & Mexico increasing their global reach dramatically.

Diverse Marketing has 6 showrooms: Las Vegas, NV; Seattle, WA; Minneapolis, MN; Dallas, TX; Atlanta, GA; New York.

Wes Hardin, President at Diverse Marketing said: “Diverse Marketing Nation could not be more excited to partner with such a dynamic organization. Mad Beauty has entered the US market by storm, and we foresee a long and successful partnership

This is thrilling news for the UK based Mad Beauty teams who have worked so hard bringing their experience & creativity to the all-round gifting range. Mad Beauty USA LLC a wholly owned subsidiary of the British company will now be able to offer Mad Beauty branded products as well as their co-branded licensed ranges under their “Never too Old for” brand name. This includes licensed ranges for Disney & just signed Warner products (look out for news about their great new products from some of WB’s most famous properties).

Trevor Cash, CEO writes “It is a great honour to be able to bring our products to the US marketplace, especially as this includes some of America’s most iconic brands names. We hope US customers will enjoy our unique mix of fun and creative packaging in combination with the high- quality ingredients all at a great price

Launching in January at the Atlanta Gifts, Las Vegas, Minneapolis and Seattle gift fairs in the Diverse Marketing showrooms.

For further information, sales enquiries & sample requests please contact sales@madbeautyUS.com


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