Will welcome visitors and present an absolute preview of great news and special opportunities, particularly with regard to the Fashion sector, with very exclusive projects
The Agency has created a new division totally dedicated to Fashion to respond better and better to the needs of licensees and retailers.
Maurizio Distefano will hold the seminar Accessible Luxury: how can Fashion boost the different categories of Licensing at BLE on October 1st at 2.45 pm.
MDL manages the world-wide rights for Premoli + Di Bella, Filippo Laterza and Stefano Cavalleri.
Premoli + Di Bella is a volcanic high fashion brand, born from Giovanni Premoli and Dario Di Bella, a creative couple with a simple, recognizable style and clean design. Everything revolves around the study and the search for a perfect balance between two key words: “to be” and “to appear”. That is to have self-confidence and wear a garment that makes you feel ready for anything, but at the same time find in that object those values of research and value, seasoned with playful extravagance, that make their creations special.
In addition, the BLE dedicates to Premoli + Di Bella the Fashion Activation at the entrance to the BLE: on display are some creations from their prestigious Home Linen collection licensed to Mirabello Carrara, combined with some magnificent outfits that express the unique style of Premoli+DiBella.
MDL manages the rights for the talented young Italian designer Filippo Laterza. Born in 1995, he grew up in a family of tailors and the world of handmade fabrics and garments was his home from an early age. After the fashion school, where his prints won numerous awards, Stefano Cavalleri became his mentor, supporting him in the creation of a high fashion line that was presented at Alta Roma, the biennial fashion week in Rome, and then taken around the world, from China to Europe. Many celebrities and influencers all over the world wear dresses by Filippo Laterza.
At BLE there will be a magnificent dress Filippo Laterza themed Angry Birds, in a dedicated Fashion activation. Filippo has also created a special collection for Original Marines.
MDL manages the WW rights of Stefano Cavalleri, considered the founder of high fashion for children in Italy and recognized worldwide. Founder of I Pinco Pallino, a well-known children’s brand with a very famous history, he has more than 40 years of experience in fashion as Creative Director for the Cesare Paciotti, 1950, and AM66 brands. Stefano Cavalleri wanted to rely on MDL to give him the opportunity to use his name, his prestigious experience to create new interesting collaborations.
Maurizio Distefano said: “The world of fashion is always evolving and our agency wants to follow this trend and take advantage of new opportunities. Come and visit us at our booth E138 to take a closer look at our unmissable novelties”.