Toonz Media Group, this year celebrating its 20th Anniversary, announced today the new co-production with Turkey’s leading Kids entertainment company, Fauna Entertainment, of “Briko”, a 52×2.5’ CGI animation and 52×10’ live action hands-on learning edutainment adventure series with strong Consumer Products focus.
Now entering production stage, “Briko” has a Turkish broadcaster and Turkish Toy Master on board already to reel out the STEM-based, stand-alone, educational Brik-Box and a host of related products, including publishing and digital edutainment materials. The trailer will be ready by end of June and first episodes will be shown at MipJunior and Mipcom this year. Full delivery will be in Q4 2020.
“Briko” targets kids from ages four to seven and follows the adventures of a curious and creative young boy called Briko, and his best friend, a hyperactive rabbit called Hepi. In each episode Briko and Hepi come across a surprise box and which always challenges them in a different way. Once they have worked out how to open it, they discover a world of surprise through everyday objects that the box contains, and the dynamic duo use their wildest imagination on creating, making or inventing fun games, gadgets, tools or objects, transforming normal and apparently useless items into exciting, fun creations and toys. Supporting the animation episodes are stand-alone live action tutorials to empower and show kids how to make the item in each particular animation episode.
Toonz Media Group CEO, Mr P. Jayakumar comments on the co-pro deal: “We are delighted to be partnering with Fauna on this original animation and live action mix transmedia project which can both entertain and empower kids to use their imagination and creativity, using objects available to kids worldwide.”
Toonz is to handle the entire animation production, and Fauna will be responsible for the script development and all the live action elements. Both production entities will share the co-ownership of the IP, and Toonz has worldwide distribution rights across all platforms and territories except in Turkey, which will be handled by Fauna.
Emre Aksoy, Chief Business Officer of Fauna Entertainment adds, “We are very excited to work with Toonz on Briko, which plans to increase the creativity of kids and enhance family playtime, thanks to Briko’s hands-on activities.”
The minimalistic white backdrop to the series offers a world of ever-changing scenarios, and with only two lead characters who go on their journey of discovery and adventure, kids’ attention is focused entirely on the making and creating of what the box surprises them with in every episode, hence empowering kids around the idea that with the simplest of objects which are available to everyone, kids can have fun and create truly amazing things.