Gathering the appeal of Save the Children “Put a sweater and give children a better future”, Peppa Pig once again becomes the spokesperson of the message of solidarity with an important online and off-line promotional campaign.
December 14th is the Christmas Jumper Day of Save the Children and for the third year in a row Peppa Pig supports the mass participation event dedicated to Christmas sweaters. Become a super-trendy in the Anglo-Saxon countries, The Christmas Jumper Day has landed for the first time in Italy in 2016, with the aim of collecting, having fun, small or large funds to support the projects of the International Organization, which since 1919 struggle to save the lives of children and guarantee them a future.
To celebrate this special day, just wear a funny Christmas sweater with irony, including friends, family, colleagues, classmates and teachers. You can also contribute with a donation to support Save the Children projects, to give a smile to many children in Italy and around the world.
Just like the numerous schools that have already joined the initiative. More than 2,400 schools and over 100,000 teachers and pupils, who received the exclusive Christmas Jumper Pack containing the Peppa Pig Christmas stickers.
Gathering the appeal of Save the Children “Put a sweater and give children a better future”, Peppa Pig once again becomes the spokesperson of the message of solidarity with an important online and off-line promotional campaign.
Among the various digital contributions, a fun video tutorial signed by the creator FimoKawaiiEmotions that teaches how to turn an old sweater into a cute Christmas Jumper, creating original Christmas decorations in Peppa Pig style.
And who will post a photo of their Christmas Jumper on the Peppa Pig Facebook page will receive the exclusive “Jumperista” certificate.
The tutorial is also published in a photographic version of the December issue of the magazine Detto Fatto published by Centauria, on newsstands from November 29th.
In addition, from Friday 14 to Sunday 16 December at the WOW! Spazio Fumetto Museum in Milan, in Viale Campania 12, there will be a whole party weekend during which parents and children can participate in creative workshops to jumperize old sweaters in perfect Peppa Pig style. , with the help of animators led by youtuber FimoKawaiiEmotions. Adults and children can also have fun in the play area set up with many Peppa Pig toys. And at the end of each workshop, Peppa will arrive in person for a souvenir photo of the exciting day.
