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Entertainment

Rai Yoyo: record audience for “44 Cats” animated tv series launch

23 Nov - 2018

Tags from the story: 44 Cats, Antoniano di Bologna, RAI, RAI Yoyo, Rainbow.

The success of “44 Cats” consolidates the primacy of Rai Yoyo as the most watched children’s channel in Italy.

Listen to records for the new animated series 44 Cats which debuted November 12 on Rai Yoyo, exceeding 520 thousand spectators with a 2.7% share; double-digit share among children between 4 and 7 years, well over 20 percent.
Figures that make the cartoon inspired by the famous song of Zecchino d’Oro the record of the year for the TV of the boys.
Notable data for an all-Italian production, conceived and directed by Iginio Straffi, fruit of the collaboration between Rainbow, Rai and Antoniano di Bologna.
The series, which combines music and entertainment with an animation of the highest quality, is broadcast every day at 19.05 and from today also at 7.35.
Made in CGI and consisting of 52 episodes of 11 minutes, the series has already been sold in many European countries and the rest of the world.

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