Key executives, with a strong L&M track record, have joined the Madrid based company to give additional support in Italy and France.
Brands & Rights 360, the Madrid based marketing and commercial platform specialized in the integrated management (TV, digital, licensing and merchandising) of multimedia brands and content (animation and live action), geared towards children, youth and family audiences in Europe and America (in Spanish and Portuguese language) continues to grow in Europe by adding new Brand Managers to the team.
In France, Nathalie Delin, (previously VP of licensing and diversification in FremantleMedia), specialized in IP management is currently in charge of Kally’s Mashup brand management, coordinating the partner`s efforts in the territory and creating new business opportunities for the franchise’s growth.
In Italy, Paola Corsini, Licensing and Rights Development specialist and previously at Giunti Editore is already acting as Kally’s Mashup local brand manager coordinating all the local partners and growing the brand.